Field Marketing Manager, Hong Kong at Airwallex

Hong Kong, Hong Kong

Airwallex Logo
Not SpecifiedCompensation
Mid-level (3 to 4 years)Experience Level
Full TimeJob Type
UnknownVisa
Fintech, Financial ServicesIndustries

Requirements

  • Fluency in Cantonese and English
  • Experienced in managing both small and large events

Responsibilities

  • Lead B2B Event Strategy: Develop and execute a strategic, integrated B2B event marketing plan (online and offline) to enhance brand and drive business growth
  • Manage High-Impact Events: Oversee the end-to-end planning and execution of B2B events, ensuring quality, measurable outcomes, and strong ROI
  • Drive Strategic Partnerships: Work alongside Community Marketing Lead to cultivate and leverage key B2B ecosystem and association partnerships for enhanced lead generation and executive relationship building through events
  • Identify Market Opportunities: Analyze market trends to identify event opportunities and optimize outreach strategies
  • Measure & Optimize Performance: Track, analyze, and report on event effectiveness, using data to inform and optimize future strategies
  • Ensure Cross-Functional Alignment: Collaborate with internal teams (Sales, Legal, Finance, etc.) for seamless event delivery and partner experience

Skills

Field Marketing
Marketing Strategy
Demand Generation
Event Management
B2B Marketing

Airwallex

Cross-border payment solutions for businesses

About Airwallex

Airwallex provides cross-border payment solutions for businesses of all sizes, including small to medium-sized enterprises and large corporations. The company offers a range of financial services such as multi-currency accounts, international money transfers, foreign exchange services, and payment gateway solutions. These services are designed to facilitate efficient and cost-effective international transactions. Airwallex uses advanced technology to ensure that these transactions are fast and secure. Unlike many competitors, Airwallex focuses on building financial infrastructure that supports the digital economy, allowing businesses to operate seamlessly across borders. The company's goal is to simplify global payments and make them accessible to businesses worldwide.

Eastern District, Hong KongHeadquarters
2015Year Founded
$877.4MTotal Funding
SERIES_ECompany Stage
FintechIndustries
1,001-5,000Employees

Benefits

Hybrid Work Options
Employee Equity Programs

Risks

Increased competition from fintech startups could erode Airwallex's market share.
Regulatory scrutiny in Asia-Pacific, especially China, may impact Airwallex's operations.
Volatility in foreign exchange rates poses a risk to Airwallex's revenue streams.

Differentiation

Airwallex offers a comprehensive suite of cross-border payment solutions for businesses.
The company integrates financial services into platforms, enhancing customer experience and efficiency.
Airwallex's global presence with ten international offices supports its expansive service offerings.

Upsides

Airwallex reported an 83% revenue increase in APAC, showcasing strong regional growth.
The partnership with Carwow enhances Airwallex's visibility and operational efficiency in the UK.
Airwallex's expansion in EMEA with new offices boosts its international market presence.

Land your dream remote job 3x faster with AI