Fashion Designer at Hypebeast

Seoul, South Korea

Hypebeast Logo
Not SpecifiedCompensation
Mid-level (3 to 4 years)Experience Level
Full TimeJob Type
UnknownVisa
Fashion, Lifestyle, ApparelIndustries

Requirements

  • 3-5 years of experience working in the fashion industry as a lifestyle product designer (e.g., apparels, headwear, accessories)
  • Strong ability in hand-drawing and design applications (e.g., Adobe Photoshop, Illustrator, InDesign, Adobe After Effects)
  • Solid understanding of fashion products and development processes for apparels, bags, and accessories
  • Good communication skills to present ideas/designs clearly and concisely
  • Self-motivated, hardworking, able to work independently effectively and efficiently
  • Able to work under pressure and constructive feedback to meet tight deadlines
  • Understanding of street culture/Hypebeast background and/or fashion work experience highly preferred
  • Proficiency in English and Korean (speaking and writing)
  • Positive attitude and mindset as a strong team player

Responsibilities

  • Manage the planning, design, and execution of assets, typography, logos, icons
  • Plan and develop seasonal concepts/graphics and analyze emerging trends/customers
  • Provide design mockups and sketches for global projects and private brands
  • Keep up to date with emerging fashion trends as well as general trends relating to fabrics, colors, and shapes
  • Test and decide on fabric, colors, patterns, and textures for each design
  • Source and manage the production of designs and maintain relationships with vendors and suppliers
  • Work closely with internal creative team and collaborate with design team to develop ideas for new products based on research data
  • Work across multiple projects simultaneously and produce high standards of finished work in a timely manner
  • Maintain superior knowledge of the latest market trends across lifestyle (fashion, culture, art, music, etc.)
  • Design and propose new fashion items for Hypebeast’s in-house private labels: Hypebeast and Hypegolf

Skills

Apparel Design
Graphic Design
Typography
Logo Design
Icon Design
Trend Analysis
Fabric Selection
Color Theory
Pattern Design
Sketching
Mockups
Vendor Management
Product Design

Hypebeast

E-commerce platform for men's fashion and streetwear

About Hypebeast

HYPEBEAST is an online platform that specializes in men's contemporary fashion and streetwear, offering a variety of products like clothing, footwear, and accessories. It combines e-commerce with editorial content, providing articles and features on fashion, culture, and lifestyle to engage its young, urban audience. HYPEBEAST stands out by featuring limited-edition collaborations and capsule collections, while generating revenue through product sales and advertising. The company's goal is to be the leading destination for men’s fashion and streetwear, delivering both products and insightful content.

None, Hong KongHeadquarters
2005Year Founded
$857KTotal Funding
IPOCompany Stage
Consumer Software, Consumer GoodsIndustries
501-1,000Employees

Risks

Direct-to-consumer strategies by brands could reduce Hypebeast's e-commerce market share.
Fast fashion's quick turnaround times challenge Hypebeast's exclusive item sales.
Ad-blocking technology may reduce the effectiveness of Hypebeast's advertising revenue stream.

Differentiation

Hypebeast combines e-commerce with editorial content, creating a unique dual business model.
The platform offers exclusive collaborations and limited-edition collections, attracting fashion-forward consumers.
Hypebeast serves a young, urban demographic deeply engaged with contemporary culture and fashion.

Upsides

Increased interest in sustainable fashion boosts demand for eco-friendly streetwear on Hypebeast.
Virtual fashion shows create opportunities for Hypebeast to engage audiences with innovative content.
Collaborations with gaming companies expand Hypebeast's audience and market reach.

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