Event Marketing Manager at Poppulo

Denver, Colorado, United States

Poppulo Logo
Not SpecifiedCompensation
Mid-level (3 to 4 years)Experience Level
Full TimeJob Type
UnknownVisa
Technology, Software, MarketingIndustries

Requirements

  • 3–5 years of experience in event marketing, preferably in a B2B SaaS environment
  • Proven track record of managing successful events that drive measurable business outcomes
  • Strong project management and organizational skills with attention to detail
  • Excellent communication and interpersonal skills
  • Ability to thrive in a fast-paced, collaborative environment
  • Experience with digital signage solutions for event environments (e.g., interactive displays, real-time content updates, branded digital experiences)
  • Familiarity with event tech platforms
  • Understanding of lead capture and CRM integration for event follow-up

Responsibilities

  • Develop and execute the event marketing strategy for industry conferences, trade shows, webinars, and customer events
  • Own end-to-end event planning including budgeting, logistics, vendor management, booth design, and post-event follow-up
  • Collaborate with sales and marketing teams to align event goals with pipeline and revenue targets
  • Manage event promotion campaigns across email, social media, and paid channels
  • Track and analyze event performance metrics to optimize ROI and inform future strategies
  • Coordinate with content and design teams to ensure consistent brand messaging and visual identity
  • Maintain a calendar of events and ensure timely execution of all deliverables
  • Coordinate with Stakeholders, and other departments as needed for Summits and additional featured and hosted events

Skills

Key technologies and capabilities for this role

Event PlanningEvent MarketingBudgetingVendor ManagementBooth DesignLogisticsTrade ShowsWebinarsPipeline GenerationCross-Functional Collaboration

Questions & Answers

Common questions about this position

What experience is required for the Event Marketing Manager role?

The role requires 3–5 years of experience in event marketing, preferably in a B2B SaaS environment, along with a proven track record of managing successful events that drive measurable business outcomes.

What key skills are needed for this position?

Candidates need strong project management and organizational skills with attention to detail, excellent communication and interpersonal skills, and the ability to thrive in a fast-paced, collaborative environment.

What is the salary or compensation for this role?

This information is not specified in the job description.

Is this a remote position or does it require office work?

This information is not specified in the job description.

What should I include in my application to stand out?

Highlight your 3–5 years of event marketing experience, especially in B2B SaaS, proven track record of successful events driving business outcomes, and strong project management skills; apply even if you don't meet 100% of requirements as the company values diverse perspectives.

Poppulo

Communication solutions for employee engagement

About Poppulo

Poppulo focuses on enhancing communication between businesses and their key audiences, including customers and employees. The company offers solutions that facilitate effective communication, recognizing it as a fundamental human need. Poppulo's products are designed to help organizations create meaningful connections and improve workplace experiences. Unlike many competitors, Poppulo emphasizes the importance of people in its approach, aiming to foster a more informed and connected world. The company's goal is to empower its customers to achieve impactful communication that leads to positive results.

Cork, IrelandHeadquarters
2012Year Founded
$34MTotal Funding
LATE_VCCompany Stage
Consulting, Enterprise SoftwareIndustries
501-1,000Employees

Benefits

Health Insurance
Flexible Work Hours
Educational Assistance
401(k) Company Match
Paid Vacation
Life Insurance
Wellness Program

Risks

Recent layoffs may indicate financial instability or restructuring challenges at Poppulo.
Adoption of Poppulo AI may face resistance from traditional communication teams.
Integration challenges from mergers may affect seamless service delivery.

Differentiation

Poppulo's Harmony platform integrates employee communications, digital signage, and workplace management.
Poppulo AI enhances productivity with intelligent insights and automation for communication teams.
Poppulo's omnichannel platform is trusted by 47 of the Fortune 100 companies.

Upsides

Poppulo AI boosts productivity and engagement with enterprise-grade AI capabilities.
The Engage '23 Conference highlights Poppulo's leadership in virtual industry events.
Poppulo's recognition as a top software reflects high demand for its communication solutions.

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