Enterprise BDR at Via

New York, New York, United States

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Not SpecifiedCompensation

Entry Level & New Grad, Junior (1 to 2 years)Experience Level

Full TimeJob Type

UnknownVisa

Transportation, TechnologyIndustries

Requirements

Minimum of 1-3 years of experience
Background in ABM, B2B marketing, or as a BDR/SDR
Excellent written and verbal communicator
Detail-oriented and thorough, with the ability to effectively juggle multiple tasks and projects in a fast-paced environment
Hungry to learn; excited to get to know the transit industry, the Via buying audience, and product portfolio; receives and implements feedback well
Organized and independent; both an individual contributor and a team player
Passionate and resilient; not deterred by setbacks and enjoys building relationships over time
Analytical: able to track campaign-related data and use it to improve campaigns

Responsibilities

Generate engagement and foster relationships with key accounts through multi-channel outreach
Research accounts and individuals within those accounts
Become an expert on Via’s product portfolio, clearly conveying the right value proposition and capabilities to the right audience at the right time
Manage your own pipeline using CRM tools and tech stack, prioritizing high value opportunities and improving processes for scalability
Meet and exceed monthly and quarterly goals by consistently staying on top and ahead of quotas and KPIs
Support Via’s growth by generating meaningful engagement with top prospects and customers
Work closely with commercial teams to create account plans
Focus on account penetration: creating buying committee maps, doing research, and conducting targeted engagement (email, phone, LinkedIn, etc.) to articulate the value of Via’s transit solution and facilitate meetings
Collaborate with Demand Gen team to supplement broader demand generation efforts
Provide excellent reporting skills, strong writing and storytelling capabilities, and use tools to scale research and outreach

Skills

ABM

B2B Marketing

BDR

SDR

CRM

Multi-channel Outreach

Account Research

Pipeline Management

LinkedIn Outreach

Email Outreach

Phone Outreach

Value Proposition

Reporting

Writing

Storytelling

Via

Digital transportation solutions and network optimization

About Via

Via improves transportation systems by creating efficient digital networks for various clients, including urban and rural residents, corporate employees, students, and patients. Their TransitTech technology offers flexible mobility solutions that enhance convenience and efficiency while reducing costs, especially in student transit. Via also provides planning and scheduling services through their Remix platform, along with the Citymapper for Cities app, which offers insights to strengthen transit networks. The company's goal is to leverage digital technology to enhance transportation efficiency and improve the overall rider experience.

New York City, New YorkHeadquarters

2012Year Founded

$862.9MTotal Funding

LATE_VCCompany Stage

Automotive & Transportation, Consulting, HealthcareIndustries

1,001-5,000Employees

Benefits

Competitive salaries and equity packages.

Health and wellness benefits.

Local volunteer opportunities.

Support for all new parents.

Learning opportunities through our Via-Versity.

Employee Resource Groups.

Risks

Increased competition from AI-integrated transit solutions could challenge Via's market position.

Potential regulatory scrutiny may complicate Via's acquisition of Citymapper.

Expansion in underserved zones may face logistical challenges or community pushback.

Differentiation

Via transforms rigid transit systems into dynamic, on-demand networks.

Via's TransitTech serves diverse clients, from urban dwellers to rural residents.

Via's Citymapper for Cities app provides comprehensive passenger insights.

Upsides

Via's partnership with King County Metro addresses first- and last-mile transit needs.

Microtransit pilot programs with Summit County highlight Via's innovative solutions.

Via's potential acquisition of Citymapper could enhance its Mobility as a Service offerings.

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