Director, Talent (Influencer) at Viral Nation

United States

Viral Nation Logo
Not SpecifiedCompensation
Expert & Leadership (9+ years)Experience Level
Full TimeJob Type
UnknownVisa
Influencer Marketing, Digital MarketingIndustries

Requirements

  • 7+ years experience in talent management/talent representation of Social Media Influencers and/or celebrities
  • Experience representing creators across various niches
  • Experience managing and mentoring Talent Agents and Coordinators
  • University degree or equivalent experience
  • Must have an existing deep network of social media influencers and talent
  • Must have experience professionally managing brand partnerships
  • In-depth understanding of social media marketing, brand partnerships, talent management, talent representation, contract negotiations
  • Resourceful, creative, and dedicated individual who can balance a multitude of tasks in an extremely fast-paced work environment
  • Highly motivated and driven

Responsibilities

  • Identify, scout, sign and represent social media and digital influencers for our agency roster
  • Support the negotiation and procurement of contracts on behalf of Viral Nation Talent Creators
  • Help seek revenue and sponsorship opportunities for Viral Nation Talent Creators
  • Optimize and oversee the talent onboarding process from lead to partnered creator
  • Oversee the discovery process of new talent and know the key players in the influencer space
  • Meet and exceed monthly KPIs
  • Strong focus and research skills to identify market trends in real time
  • Solid understanding of the online video landscape, monetization trends, and optimization techniques
  • Grow and build out a team of Talent Agents, that manage the relationships between influencers brands, and garner new business for Viral Nation
  • Develop and implement processes and efficiencies to allow Viral Nation Talent to grow sustainably
  • Resource for agents and leaders through situations that arise with talent and buyers
  • Supervise and collaborate with a team of agents
  • Serve as a critical mentor for a group of Talent Agents

Skills

Influencer Scouting
Talent Representation
Contract Negotiation
Brand Partnerships
Social Media Marketing
Talent Management
Talent Onboarding
Network Building

Viral Nation

Influencer and social media marketing agency

About Viral Nation

Viral Nation is an influencer and social media marketing agency that helps brands enhance their digital presence through services like influencer marketing, paid performance, and creative content. The company uses proprietary technologies, including machine learning and AI, to assist clients in transitioning to a social-first approach. What makes Viral Nation different is its ability to combine paid and organic marketing strategies, adapting to changes in social media algorithms for better results. The goal is to help clients achieve measurable growth in return on ad spend (ROAS) and reduce customer acquisition costs (CAC).

Chicago, IllinoisHeadquarters
2014Year Founded
$178.3MTotal Funding
LATE_VCCompany Stage
Consumer Software, AI & Machine LearningIndustries
201-500Employees

Risks

Increased competition from agencies like Clear Digital challenges Viral Nation's market position.
Over-reliance on gaming content may limit diversification into other sectors.
High expectations from influencer attendees at Cannes Lions could strain resources.

Differentiation

Viral Nation uses AI to enhance influencer marketing and brand safety solutions.
The company integrates paid and organic marketing for maximum social media impact.
Viral Nation partners with top studios for innovative content creation and distribution.

Upsides

Growing demand for AI-driven influencer marketing boosts Viral Nation's service appeal.
Partnerships with Vertiqal Studios and Wind Sun Sky expand content creation opportunities.
Recognition at SXSW and Cannes Lions enhances Viral Nation's industry reputation.

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