Director, Strategy & Insights at Affinitiv

Chicago, Illinois, United States

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Not SpecifiedCompensation

Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

AutomotiveIndustries

Requirements

5+ years experience solving business problems through application of innovative data and analytics approaches and emerging technologies
3+ years building and scaling data teams
Drive to create change and ability to define strategy to develop Data and Analytics requirements and priorities
Proven ability to execute
Experience translating data insights into business strategies for both internal and client-facing audiences
Proven experience leading analytics or strategy teams (preferred)

Responsibilities

Drive the development and execution of a data strategy and roadmap with a focus on data analytics and product innovation
Evangelize the value of data and analytics as a disruptive game changer in our industry
Lead and mentor analysts responsible for recurring campaign reporting and ad-hoc analysis for clients and internal teams
Gather requirements and define analytical and strategic priorities with internal stakeholders and external partners
Manage client-facing performance reviews and quarterly business reviews (QBRs)
Translate industry trends, consumer surveys, and data findings into clear insights and actionable recommendations
Partner with the Reporting & BI team to improve dashboards, automate reporting, and enhance data accessibility
Strategic partner to product management; accountable for ideation and proof-of-concept (POC) initiatives, helping define acceptance and success metrics and use cases for new features
Champion of application in machine learning (ML) and artificial intelligence (AI) across a portfolio of SaaS applications, including new and adapted predictive models, personalization and recommendation technologies
Head the AI/ML center of excellence (COE); expert on technologies built in-house and integrated through acquisitions and partnerships, aligning technical development with business needs and long-term roadmap goals
Work with Data Engineering to shape data architecture, streamline ETL processes, improve data quality and availability to ensure effective and efficient deployment of proven solutions
Contribute to RFP responses, highlighting the organization’s analytical capabilities and strategic value
Foster a high-performing, collaborative culture focused on delivering actionable insights
Balance hands-on technical work with strategic leadership and team development

Skills

Key technologies and capabilities for this role

Data AnalyticsAI/MLBusiness StrategyData StrategyProduct InnovationCampaign ReportingAd-hoc AnalysisAnalytics EngineeringData Engineering

Questions & Answers

Common questions about this position

What does the Director of Strategy & Insights role entail in terms of team leadership?

The role leads a small team of analysts responsible for delivering data-driven insights, while being both a player and coach—handling hands-on technical work and mentoring the team.

What key skills are needed for this position?

A successful candidate needs strategic insight for data exploitation and product differentiation, technological experience to design scalable data ecosystems, and people management skills to lead the team.

Is this role remote or office-based?

This information is not specified in the job description.

What is the salary or compensation for this role?

This information is not specified in the job description.

What makes a strong candidate stand out for this role?

Strong candidates demonstrate expertise in AI/ML as a champion of the AI/ML center of excellence, ability to drive data strategy and product innovation, and skills in leading analysts while partnering across teams.

Affinitiv

Data-driven solutions for automotive customer engagement

About Affinitiv

Affinitiv offers integrated, data-driven solutions for the automotive industry, focusing on enhancing the customer lifecycle from initial engagement to long-term loyalty. They work closely with clients like OEMs, dealerships, and service centers to create personalized strategies that improve customer engagement and retention. Their tools help automotive businesses maximize sales conversions and track marketing metrics, generating revenue through subscription fees and consulting services. The goal is to enable clients to stay connected with customers and drive growth through improved experiences.

Chicago, IllinoisHeadquarters

2016Year Founded

GROWTH_EQUITY_VCCompany Stage

Automotive & Transportation, Enterprise SoftwareIndustries

201-500Employees

Benefits

Work from Here - Our work from here policy allows for remote working and gives team members a choice to collaborate in person as leaders can hold meetings on campus.

Medical, Dental, & Vision Insurance - Health benefits at Affinitiv begin your first day of employment. There is no waiting period. Optional insurance for your furry family members available.

Generous PTO, 9 paid holidays, 8 hours of VTO - Affinitiv offers annual PTO, plus 9 paid holidays, and 8 hours of Volunteer Time Off (VTO).

Professional Development - We believe in growing our organization through our people. Highlights of our growing professional development program include a leadership development training series open to all employees and a true feedback culture.

Flexible Spending Accounts - Company matching HSA plan as well as flexible spending on dependent care. For selected plans Affinitiv provides an annual HSA match of $500 for individuals and $1000 for family plans.

401(k) - Work hard, play hard, plan hard. Affinitiv matches 50% up to 6%. There is no waiting period to get started.

Risks

Increased competition from companies like Dealer-Pay and Dealertrack in payment solutions.

New executive appointments may disrupt existing client relationships or internal processes.

Adapting marketing strategies for emerging EV demographics may pose challenges.

Differentiation

Affinitiv offers end-to-end solutions for the entire automotive customer lifecycle.

The company provides data-driven, integrated solutions tailored specifically for the automotive industry.

Affinitiv's Tech Video enhances transparency in service interactions with high-definition video technology.

Upsides

Appointment of Andy Byrne as CRO signals strategic focus on revenue growth.

Recognition with 2023 AWA 'Rising Star' Award highlights innovation in video technology.

Growing EV market offers opportunities for targeted marketing strategies.

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