[Remote] Director of Sales Operations at Roo

Remote

Roo Logo
Not SpecifiedCompensation
Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level
Full TimeJob Type
UnknownVisa
Veterinary Healthcare, Technology, SaaSIndustries

Requirements

  • Senior leadership experience in architecting, scaling, and optimizing sales operations systems, processes, and insights
  • Expertise in sales compensation design, governance, and planning
  • Proficiency in HubSpot governance, architecture, automation, configuration, and optimization
  • Strong skills in sales forecasting, including multi-level methods (bottom-up, top-down, weighted pipeline, trend-based)
  • Experience in market-level performance analytics, dashboards, reporting, and KPI tracking
  • Ability to build and lead a high-performing Sales Ops team
  • Proven track record in driving operational rigor, data accuracy, pipeline hygiene, and consistency
  • Deep partnership experience with Finance, Data, Growth, Marketing, BD, Customer Success, People Ops, and Marketplace leadership
  • Knowledge of CRM roadmap management, workflow optimization, and operational frameworks for execution and strategic planning

Responsibilities

  • Build and own the long-term Sales Operations strategy aligned to revenue growth, GTM model, and marketplace dynamics
  • Establish scalable processes, standards, and systems across supply and demand-facing teams
  • Serve as the primary operational thought partner for the CRO, SVP Marketplace, and management team
  • Define and manage the roadmap for CRM architecture, automation, and workflow optimization (HubSpot)
  • Drive operational readiness for monitoring supply/demand, product initiatives, and GTM expansions
  • Oversee all forecasting activities in partnership with Finance and Data
  • Implement multi-level forecasting (bottom-up, top-down, weighted pipeline, trend-based)
  • Develop dashboards and reporting structures to support monthly pipeline reviews and KPI tracking
  • Establish clear methodologies for pipeline hygiene, data integrity, and forecasting accuracy
  • Own end-to-end compensation design, governance, and quarterly/annual comp planning
  • Develop scalable, transparent commission structures aligned with revenue goals and market conditions
  • Oversee quota setting, territory design, rep capacity modeling, and incentive administration
  • Partner with People Ops and Finance to ensure compliant and timely payouts
  • Partner deeply with Finance, Data, and Growth teams to ensure strong data integrity and actionable insights
  • Collaborate with marketing and BD leadership on end-to-end lead management, routing, and funnel optimization
  • Create aligned SOPs between Sales, Marketing, Growth, and Customer Success
  • Support cross-functional strategic initiatives, including OKR planning and cross-team capacity modeling
  • Own HubSpot configuration, governance, and optimization as the system of record for sales
  • Drive automation across sales operations

Skills

Key technologies and capabilities for this role

Sales OperationsHubSpotSales ForecastingSales Compensation DesignMarketplace OperationsData AnalyticsProcess OptimizationCross-Functional AlignmentRevenue OperationsTeam Leadership

Questions & Answers

Common questions about this position

What is the salary for the Director of Sales Operations role?

This information is not specified in the job description.

Is this position remote or does it require office work?

This information is not specified in the job description.

What key skills are needed for the Director of Sales Operations?

Key skills include expertise in sales operations strategy, HubSpot CRM architecture and automation, sales forecasting, market-level performance analytics, and building high-performing teams.

What is the company culture like at Roo?

Roo combines experienced healthcare expertise with Silicon Valley talent to innovate in the veterinary industry, fostering a dynamic environment that values flexibility, work-life balance, and scalable growth.

What makes a strong candidate for this Director of Sales Operations role?

A strong candidate is a senior leader with experience architecting sales operations systems, partnering cross-functionally with Growth, Data, Finance, and Marketplace teams, and driving operational rigor for revenue predictability and scalable growth.

Roo

Job matching platform for veterinary professionals

About Roo

Roo.vet is a job search platform tailored for veterinary professionals, connecting them with animal hospitals and clinics. It allows veterinarians and veterinary technicians to work shifts at various locations, helping them find the right job fit through real-world trials. This approach addresses the challenge of job matching in the veterinary industry, which is growing due to increased pet ownership. Roo.vet also provides resources for relief vets, ensuring they are informed about their responsibilities as independent contractors.

San Francisco, CaliforniaHeadquarters
2018Year Founded
$16.1MTotal Funding
LATE_VCCompany Stage
Consulting, HealthcareIndustries
201-500Employees

Risks

Increased competition could dilute Roo's market share with lower fees or more features.
Leadership transition to a new CEO might disrupt operations or alienate users.
Rising operational costs in San Francisco could impact Roo's profitability.

Differentiation

Roo offers a unique trial-based job matching service for veterinary professionals.
The platform provides resources for relief vets, including tax and legal guidance.
Roo combines job search convenience with real-world job trials for better satisfaction.

Upsides

Roo surpassed 4,000 veterinary professionals and 100,000 employment opportunities by June 2023.
The gig economy's growth aligns with Roo's freelance opportunities for veterinary professionals.
Roo's new funding of $10,999,999 will aid in aggressive expansion and product development.

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