Extreme Networks

Director of Marketing - Integrated Campaigns

North Carolina, United States

Not SpecifiedCompensation
Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level
Full TimeJob Type
UnknownVisa
Enterprise SoftwareIndustries

Requirements

The ideal candidate should possess a Bachelor's degree in Marketing, Communications, or a related field, and have a minimum of 8 years of experience in marketing, with at least 5 years in a leadership role within integrated marketing campaigns. Strong analytical skills and experience with marketing automation tools are required, along with demonstrated success in developing and executing data-driven marketing strategies.

Responsibilities

As the Director of Integrated Marketing, you will lead the planning, execution, and optimization of fully integrated marketing campaigns across multiple channels to drive lead generation, product launches, customer retention, and brand awareness. This includes collaborating with cross-functional teams, overseeing multi-channel campaigns, defining customer segments, establishing KPIs, tracking campaign performance, managing the marketing budget, and providing weekly reporting to executives on global progress.

Skills

Marketing
Digital Marketing
Content Marketing
Campaign Management
Data-Driven Marketing
Lead Generation
Product Launches
Customer Retention
Brand Awareness
Paid Media
Email Marketing
Social Media
Webinars
KPIs
Analytics
Budget Management
Reporting

Extreme Networks

Provides advanced networking solutions and services

About Extreme Networks

Extreme Networks specializes in advanced networking solutions that optimize and secure network operations for a variety of clients, including educational institutions, retail businesses, government agencies, and healthcare facilities. Their products include network infrastructure such as switching and routing solutions, wireless connectivity, and data center fabrics, along with cloud-based services and advanced security measures. Extreme Networks differentiates itself by offering both hardware and software solutions, as well as professional and managed services that ensure efficient network operations. Their goal is to provide comprehensive support and training to help clients maximize their networking capabilities.

Key Metrics

Morrisville, North CarolinaHeadquarters
1996Year Founded
$16.8MTotal Funding
IPOCompany Stage
Government & Public Sector, Enterprise Software, Cybersecurity, EducationIndustries
1,001-5,000Employees

Benefits

Competitive pay
Comprehensive healthcare
HSA
Life & disability insurance
Retirement plans
Employee stock purchase program
Tuition reimbursement
PTO
Wellness programs

Risks

Securities fraud lawsuit may damage Extreme Networks' reputation and investor confidence.
Complexity of AI integration could hinder adoption of Extreme Platform ONE.
Stiff competition in cybersecurity market may affect ZTNA solution's market share.

Differentiation

Extreme Networks offers AI-powered platformization with Extreme Platform ONE.
The company provides comprehensive networking solutions, including cloud and security integration.
Extreme Networks serves diverse industries, from education to healthcare and government.

Upsides

Growing demand for AI-driven network management boosts Extreme Networks' market potential.
Expansion of 5G networks increases need for advanced networking solutions.
Rising adoption of cloud-based solutions enhances Extreme Networks' scalability and flexibility.

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