Digital Marketing Supervisor at Skechers

Vitacura, Santiago Metropolitan Region, Chile

Not SpecifiedCompensation

Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Retail, eCommerce, Footwear, MarketingIndustries

Experience managing Salesforce Commerce Cloud (SFCC) and Salesforce Marketing Cloud (SFMC)
Knowledge of eCommerce operations, including updating prices, creating products, and maintaining content (banners, collections, landings)
Familiarity with CRM, email campaigns, and automated journeys in SFMC
Ability to analyze digital campaign performance, KPIs, and propose optimizations
Experience leading Marketplace operations and integrations (internal and external)
Proficiency in data extraction, analysis, and reporting from multiple sources
Strong coordination skills across departments (Commercial, Customer Service, Finance, Logistics, IT)
Capability to manage multiple projects and priorities while maintaining quality
Willingness to train on SFCC, SFMC, and other digital platforms

Administer daily eCommerce site operations in Salesforce Commerce Cloud (SFCC), including updating prices, creating products, and maintaining content
Ensure content alignment with commercial and marketing initiatives
Coordinate with Commercial and Customer Service areas for a consistent shopping experience
Manage client communications via Salesforce Marketing Cloud (SFMC), including campaign calendars, journeys implementation, optimization, and maintenance
Collaborate with internal marketing team on 360° campaign planning and execution
Coordinate with external agencies for Brand and Performance campaigns
Analyze digital campaign performance and propose KPI improvements and personalization
Maximize use of digital-generated materials across channels
Extract, organize, and analyze data from multiple sources; maintain performance reports (daily/weekly/monthly)
Support benchmarks, forecasts, and actionable insights
Lead Marketplace operations and integrations, acting as bridge between key areas (Finance, Logistics, Customer Service, Commercial, IT)
Coordinate requirements, developments, and continuous improvements for Marketplaces
Participate in corporate eCommerce platform implementation and development
Coordinate multiple projects and priorities without compromising quality