[Remote] Digital Marketing Manager at Sysco

Ashford, England, United Kingdom

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Not SpecifiedCompensation

Junior (1 to 2 years)Experience Level

Full TimeJob Type

UnknownVisa

Retail, Food & BeverageIndustries

Requirements

Proven experience within Digital Marketing
Excellent understanding and experience of website metrics and best practices
Data and insight driven – with ability to interpret to make meaningful change
Good understanding of CMS systems and other related tools – ideally SAP Hybris
Good at handling time-sensitive projects and working to deadlines
Good level of understanding of digital marketing channels i.e. PPC, social, display, email
Fundamental understanding of SEO
Comfortable working within a matrix environment
Excellent relationship builder – both internally and with third-party agencies
Self motivated, dynamic approach to work, able to work efficiently both independently and remotely
Excellent interpersonal, communication and influencing skills
Ability to work to tight deadlines, manage multiple priorities and project timelines

Responsibilities

Oversee the day to day running of the front end of the Fresh Direct website, implementing design and content changes within the CMS
Be subject matter expert within the team for all things CMS, supporting with campaign activations with the wider marketing team
Liaise with the ecommerce team to develop appropriate mechanisms through analytics (GA4, Google Tag Manager, Looker Studio Hitjar etc) to monitor performance and customer behaviour
Collaborate with design and development teams to implement UX/UI improvements
Identify ways to enhance website capabilities and leverage digital marketing opportunities through channels such as PPC, Paid social, email and SEO

Skills

Digital Marketing

CMS

GA4

Google Tag Manager

Looker Studio

PPC

Paid Social

Email Marketing

SEO

UX/UI

Data Analysis

Sysco

Foodservice distribution for restaurants and healthcare

About Sysco

Sysco Corporation specializes in foodservice distribution, primarily serving restaurants, healthcare facilities, and educational institutions. The company offers a variety of products and services, including food items, kitchen equipment, and marketing support, tailored to meet the specific needs of its clients. Sysco differentiates itself from competitors by providing comprehensive solutions, such as the "Restaurants Rising Toolkit" during the COVID-19 pandemic, which helps restaurants adapt to new dining trends. The goal of Sysco is to make running a restaurant easier and more profitable for its clients.

Houston, TexasHeadquarters

1970Year Founded

IPOCompany Stage

Food & AgricultureIndustries

Benefits

Health Insurance

401(k) Retirement Plan

401(k) Company Match

Professional Development Budget

Performance Bonus

Risks

Increased competition from tech-driven solutions could impact Sysco's market share.

Reliance on partnerships for technology advancements may pose risks if results are unmet.

Socially responsible investing trends may pressure Sysco to improve ESG standards.

Differentiation

Sysco offers comprehensive B2B solutions, including food products, equipment, and marketing services.

The company provides flexible payment options and waives delivery minimums for scheduled deliveries.

Sysco's 'Restaurants Rising Toolkit' supports restaurants adapting to new dining trends.

Upsides

Sysco can capitalize on the demand for plant-based and alternative protein products.

The rise of ghost kitchens offers Sysco opportunities for specialized supply chain solutions.

Digital transformation in foodservice allows Sysco to enhance service offerings and engagement.

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