Event Marketing Coordinator

Employment Type: Temporary (6-month contract)

Location Type: Remote (San Francisco or Pacific / Mountain Time Zones)

Salary: $24 - $35 per hour + medical benefits

Position Overview

The Event Marketing Coordinator will join the Revenue Marketing team to support global owned and paid event campaigns for AdRoll and RollWorks, driving pipeline and retention. This role is responsible for the successful management and execution of various event campaigns, including webinars, third-party conferences, and field events. You will collaborate closely with Marketing, Partnerships, and Revenue teams to create event strategies, themes, and tools that support sales, brand awareness, and customer experiences, aligning with business objectives. The primary focus will be on logistical management, cross-functional collaboration on deliverables, and reporting on event campaign success.

Responsibilities

• End-to-End Event Management: Work in alignment with the Field Marketing team to manage your portfolio of events from ideation, planning, and execution to post-event recaps, aiming to maximize lead generation and pipeline growth.
• Logistical Coordination: Ensure clear and organized communication of all logistical information for event attendees, including schedules, locations, registration details, speaker onboarding, and other relevant information for a seamless event experience.
• Cross-Functional Collaboration: Support owned event activations for GTM, ABM, Co-Marketing/Partnerships, and Customer Advocacy by collaborating with relevant cross-functional teams.
• Data Synchronization: Ensure smooth data synchronization across systems to reduce inconsistencies and enhance operational efficiency for all event marketing campaigns.
• Performance Reporting & Optimization: Conduct post-event evaluations, report progress towards goals, and recommend optimization strategies.
• Third-Party Evaluation & Vendor Relations: Evaluate third-party event opportunities and build vendor relationships to improve market exposure, reduce costs, and ensure quality deliverables.

Requirements

• 2+ years of experience in business-to-business experiential marketing, end-to-end event management, production, or related roles.
• Strong project management skills, with the ability to manage multiple projects simultaneously, delivering high-quality results within deadlines and budget constraints.
• Proficiency in Salesforce, Asana, Splash (or similar event platform), Marketo, and Tableau, including campaign management and reporting.
• Excellent communication and interpersonal skills, with a proven ability to collaborate effectively across functions.
• Strategic thinking with a creative mindset and a passion for delivering innovative and memorable experiences.
• Excellent analytical and problem-solving skills.
• Ability and willingness to travel to events as needed.

Application Instructions

Unsure if you meet all the qualifications? You should still apply! We will review your application for other opportunities. We are always looking for talented individuals and are committed to employee career development with over 1,800 training classes offered annually.

Benefits and Perks

• Competitive pay and fully covered medical benefits.
• Community involvement through Employee Resource Groups.
• Opportunities to volunteer with local organizations via NextRoll Gives Back.
• Additional benefits are available; please visit our Careers page for more information.

Additional Information

The provided salary range is an estimate based on job-related and non-discriminatory factors such as location, experience, training, skills, and abilities. Consult with your Recruiter during the initial call for a more targeted range.

About NextRoll

NextRoll is a marketing technology company that provides products used and relied upon by ambitious marketers.