Digital & Social Media Manager at Saronic

Austin, Texas, United States

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Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

DefenseIndustries

Requirements

8+ years of professional experience in digital and social media management, preferably in technology, defense, or B2B sectors
Proven success developing and executing multi-channel social media strategies
Demonstrated strength in content creation (copywriting, design, video editing a plus)
Experience managing paid media campaigns on social and digital platforms
Strong ability to support and amplify executive voices on social channels
Proficiency with tools including HubSpot, Salesforce Marketing, LinkedIn, Twitter/X, YouTube, and other common platforms
Strong analytical mindset with experience in metrics, measurement, and reporting
Ability to manage multiple priorities and meet deadlines in a fast-paced environment
Excellent communication and collaboration skills

Responsibilities

Develop and implement a comprehensive digital and social media program across LinkedIn, Twitter/X, YouTube, and other relevant platforms
Manage and execute paid digital and social campaigns, including audience targeting, budgeting, optimization, and reporting
Produce compelling written content and partner with Design on multimedia asset creation that resonates with diverse audiences
Partner with Marketing, Design, and PR teams to create campaigns and assets aligned with brand strategy
Track, analyze, and report on KPIs across all digital and social channels
Leverage insights to refine campaigns, increase ROI, and drive measurable impact
Utilize tools such as HubSpot, Salesforce Marketing, and native platform analytics to manage and evaluate performance
Partner cross-functionally to identify and capitalize on timely content opportunities
Respond to short-turn requests with high-quality, on-brand content
Serve as a key connector between Marketing, PR, and Design functions

Skills

Key technologies and capabilities for this role

LinkedInTwitter/XYouTubeHubSpotSalesforce MarketingPaid Social CampaignsAudience TargetingContent CreationKPI AnalyticsCampaign Optimization

Questions & Answers

Common questions about this position

What benefits are offered for this role?

Benefits include comprehensive medical health insurance plans, dental insurance covering routine check-ups and orthodontics, and vision insurance. Saronic pays 100% of the premium for employees and 80% for dependents.

Is this a remote position or does it require office work?

This information is not specified in the job description.

What are the key qualifications and skills required for this role?

Candidates need 8+ years of experience in digital and social media management, preferably in technology, defense, or B2B sectors, proven success in multi-channel social strategies, content creation skills, paid media campaign management, and proficiency with tools like HubSpot and Salesforce Marketing.

What is the company culture like at Saronic?

The role involves thriving in fast-paced environments, pivoting quickly to meet short-turn deadlines, and collaborating across Marketing, Design, PR, and executive teams.

What makes a strong candidate for the Digital & Social Media Manager position?

A strong candidate has 8+ years in digital and social media, especially in tech/defense/B2B, excels in storytelling and content creation, manages paid campaigns effectively, and demonstrates agility in fast-paced settings with cross-team collaboration.

Saronic

Develops advanced autonomous surface vessels

About Saronic

Saronic Technologies develops Autonomous Surface Vessels (ASVs) that enhance the capabilities of naval and maritime forces. These vessels utilize adaptive path planning, passive sensors, and advanced algorithms, along with edge computing, to effectively identify and track targets. They are designed to operate in challenging environments, using resilient multichannel communications to support both manned and unmanned operations. Saronic Technologies differentiates itself by focusing on military and defense clients, aiming to improve situational awareness, extend operational reach, and enhance survivability during maritime missions. The company's goal is to provide solutions that integrate seamlessly with existing operational strategies or support new maritime tactics, generating revenue through the sale of ASVs and related customization services.

Austin, TexasHeadquarters

2022Year Founded

$223.7MTotal Funding

SERIES_BCompany Stage

DefenseIndustries

201-500Employees

Benefits

Health Insurance

Dental Insurance

Vision Insurance

Paid Vacation

Paid Sick Leave

Parental Leave

401(k) Retirement Plan

Stock Options

Life Insurance

Disability Insurance

Risks

Increased competition from other defense tech startups threatens Saronic's market share.

Rapid AI advancements may require costly updates to maintain competitive ASV systems.

Geopolitical tensions could hinder international collaborations and foreign government sales.

Differentiation

Saronic integrates AI, hardware, and software into scalable, fully integrated maritime platforms.

Their ASVs feature adaptive path planning and advanced algorithms for effective target tracking.

Saronic's multichannel communications enable seamless manned-unmanned teaming in contested environments.

Upsides

Raised $175M in Series B funding, reaching a $1 billion valuation in 2024.

Growing demand for autonomous vessels in defense and commercial sectors boosts market potential.

AI integration in ASVs enhances decision-making and operational efficiency for maritime missions.

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