Senior Lifecycle Marketing Manager
Modern HealthSalary not specified
- Full Time
- Senior (5 to 8 years)
Not SpecifiedCompensation
Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
BiotechnologyIndustries
Requirements
Candidates should possess a Bachelor’s degree and demonstrate at least 8 years of experience in commercial leadership, with a strong background in pharmaceutical or biotechnology sales and marketing. They should have proven experience in developing and executing customer engagement strategies, CRM initiatives, and segmentation & targeting (S&T) approaches. Experience with CSO operations and driving infield engagement is also required, along with familiarity with AI/genAI-driven commercial projects.
Responsibilities
As the Customer Engagement Lead – Commercial Excellence, you will lead the design and execution of customer engagement strategies to deepen relationships with stakeholders, oversee CRM initiatives, drive segmentation and targeting strategies focused on GP offices and pharmacies, provide national leadership for CSO operations, execute a strategic infield engagement plan for key GP offices in Germany’s West region, spearhead AI/genAI-driven commercial projects, and partner cross-functionally to integrate customer insights into national strategies and share best practices across the wider region.
Skills
Customer Engagement
CRM
Segmentation and Targeting
Stakeholder Management
Infield and Remote Team Leadership
Strategic Planning
AI/genAI
Commercial Strategy
Project Management
Cross-functional Collaboration
Moderna
Develops mRNA-based medicines for health
About Moderna
Moderna focuses on developing medicines using messenger RNA (mRNA), which is a crucial component in how cells produce proteins necessary for biological functions. Their approach involves creating a new class of medicines that utilize mRNA to instruct cells to produce specific proteins, potentially leading to significant advancements in treating diseases. Unlike traditional pharmaceuticals, which often rely on chemical compounds, Moderna's mRNA-based therapies aim to enhance the discovery, development, and manufacturing processes of medicines. The company's goal is to improve patient outcomes by harnessing the power of mRNA to create effective treatments.
Key Metrics
Cambridge, MassachusettsHeadquarters
2010Year Founded
$5,925.5MTotal Funding
IPOCompany Stage
Biotechnology, HealthcareIndustries
5,001-10,000Employees