Content Specialist: Email - 2025483 at World Relief

Towson, Maryland, United States

Apply Now

Not SpecifiedCompensation

Junior (1 to 2 years)Experience Level

Full TimeJob Type

UnknownVisa

Non-Profit, Humanitarian Aid, Christian MinistryIndustries

Requirements

Passion for making a difference in the world and advocating for the vulnerable, aligned with Christian values
Effective storyteller who engages data in decision-making
Thrives in a dynamic environment
Ability to work within short timelines, particularly for current events and disaster response

Responsibilities

Develop engaging and persuasive email copy with cohesive brand messaging that leads to donor acquisition and enhances brand loyalty
Write persuasive, action-driven emails with compelling subject lines and clear, effective calls-to-action
Assist with conducting A/B tests on emails and implement subsequent learnings to increase acquisition and user engagement
Collaborate with the content and digital team leads and the email manager in developing an email strategy that aligns with organizational goals and resonates with audience segments and personas
Develop effective email copy within short timelines as needed, particularly when it relates to current events and disaster response
Collaborate with other team members to source and embed effective giving handles
Develop email content that serves the department’s internal agency function as needed
Incorporate learnings from email analytics to increase the effectiveness of email content
Assist in developing and executing an effective email strategy for campaigns
Source and incorporate impact stories and videos in emails while maintaining the highest standards of ethical storytelling, and develop landing page content for these assets
Develop content for text and web notifications
Develop quick-turnaround, acquisition-focused content based on news reports that World Relief and the marketing department ch

Skills

Email Marketing

Copywriting

Subject Line Optimization

Call-to-Action Design

Donor Conversion

Audience Nurturing

Persuasive Writing

World Relief

Provides humanitarian aid and refugee support

About World Relief

World Relief provides humanitarian aid and development services to vulnerable populations, particularly refugees and those affected by crises. The organization works by partnering with over 6,000 churches and 95,000 local volunteers to deliver support and resources effectively. Its approach includes private sponsorship programs, such as the Welcome Corps, which enables individuals to sponsor refugees resettling in the U.S. Unlike many other organizations, World Relief emphasizes community involvement and faith-based partnerships to extend its reach. The goal of World Relief is to create sustainable solutions that address pressing global issues and improve the lives of those in need.

Baltimore, MarylandHeadquarters

1944Year Founded

$116.7KTotal Funding

GRANTCompany Stage

Government & Public Sector, Social ImpactIndustries

1,001-5,000Employees

Benefits

Health Insurance

Wellness Program

Risks

Faith-based approach may face scrutiny from secular organizations, affecting partnerships.

Expansion in Spokane and North Texas may strain resources and operations.

Reliance on churches and volunteers could be impacted by declining attendance and volunteerism.

Differentiation

World Relief partners with over 6,000 churches and 95,000 volunteers globally.

The organization offers a faith-based approach to humanitarian aid and development.

World Relief engages in private sponsorship programs like the Welcome Corps for refugee resettlement.

Upsides

Increased focus on digital transformation enhances service delivery and donor engagement.

Community sponsorship models like Welcome Corps provide new funding opportunities.

Growing interest in climate change projects opens new funding avenues for World Relief.

Land your dream remote job 3x faster with AI

Try Jobo Free