Ability to manage projects effectively in a dynamic business environment
Ability to create and adapt high-quality content and simplify complex concepts into clear and compelling messages for target audiences
Good understanding of digital, search, and social media platforms
Ability to tailor content to different channels
Responsibilities
Assist in delivering PIMCO’s EMEA marketing content strategy in alignment with global priorities, global thought leadership strategy and local business objectives to deliver measurable business results for firm initiatives
Create high quality, highly effective and targeted content across regions in a variety of web/digital friendly formats to promote PIMCO’s broad range of products and services
Ensure consistency of messaging, quality control and process implementation across all content created, as well as constant application of all editorial standards (brand, tone of voice, legal and compliance requirements) and best practices
Drive creative content streams for digital sales and engagement programs across various channels (including full funnel social media campaigns) to build personalized client journeys for customer acquisition, retention and engagement
Keep up to date with content-related digital best practices, emerging technologies and industry trends to identify opportunities to influence purchase decisions and enhance the client experience
Use advanced analytics and client insights to develop programs for communicating the right message to the right audience at the right time to deliver the right business outcomes
Partner with country marketing heads and their teams to ensure optimization of global, regional and local content across a variety of channels including Web, Social, Direct Mail, Events & Paid Media
Partner with cross-divisional stakeholders to ensure business alignment and efficiencies through regional collaboration and effective use of Portfolio Management / Product Strategy Group time