Content Marketing Engineer at Zip

New York, New York, United States

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$125,000 – $175,000Compensation

Mid-level (3 to 4 years)Experience Level

Full TimeJob Type

UnknownVisa

Cybersecurity, Marketing, TechnologyIndustries

Requirements

4–6 years in content marketing or content strategy, ideally at a B2B SaaS company
Exceptional writing and editing skills: ability to simplify complex or technical topics without losing precision
Operational mindset: experience building scalable content processes and workflows
Familiarity with AI writing tools, SEO platforms, or content automation systems
Comfortable working with analytics and performance metrics to guide optimization
Collaborative and cross-functional: works well with design, growth, and product teams
Strong organizational skills, attention to detail, and a commitment to quality and consistency

Responsibilities

Write and edit exceptional content: create blogs, guides, landing pages, emails, webinars, and social posts that explain complex security topics clearly
Develop and own Zip Security's content style guide: define tone, formatting, structure, and voice to ensure consistency across all channels
Design and optimize content workflows: streamline the process from ideation and creation through editing, publishing, and measurement
Manage AI and SEO vendor relationships: partner with AI writing platforms, SEO firms, and freelancers to scale content output without sacrificing quality
Build and manage content systems: evaluate and implement tools like AirOps or Writer to automate briefs, track production, and manage approvals
Collaborate across teams: work with growth and product marketing to align content with messaging, campaigns, and customer needs
Measure and optimize performance: track reach, engagement, conversion, and pipeline impact, then refine what's working
Support go-to-market campaigns: create and distribute content for email, paid channels, organic search, events, and webinars

Skills

Content Writing

Content Editing

SEO

AI Platforms

Analytics Tools

Content Management Systems

Email Marketing

Blogging

Landing Pages

Style Guide Development

Workflow Optimization

Vendor Management

Zip

Provides buy now, pay later services

About Zip

Zip Co offers buy now, pay later (BNPL) services that allow consumers to make purchases and pay for them over time without interest. Its main products, Zip Pay and Zip Money, cater to different spending needs, with Zip Pay for everyday purchases and Zip Money for larger expenses. The service works by enabling users to shop at partnered retailers and manage their payments through a clear and transparent system, where they can see how much they owe and when payments are due. Unlike many competitors, Zip focuses on providing flexible payment options and a straightforward fee structure, generating revenue through merchant fees, late fees, and interest on select products. The company's goal is to simplify the purchasing process for consumers while expanding its market presence across various countries.

Sydney, AustraliaHeadquarters

2013Year Founded

$972.7KTotal Funding

IPOCompany Stage

Fintech, Consumer GoodsIndustries

1,001-5,000Employees

Benefits

Parental leave - Enjoy up to 20 weeks paid leave and return part-time on a full-time salary for 3 months!

Bonus scheme - We give you skin in the game through our various share incentive programs.

Family support - We support our ZipFam on their life journey through people policies and programs.

Volunteer leave - Use your paid volunteer leave to Zip it forward and create change in your community.

Reward & recognition - We love celebrating your wins and giving you the freedom to choose how you're rewarded.

Career growth - You'll be given clear progression pathways and transparent coaching so you can truly flourish.

Risks

Increased competition from tech giants like Apple could threaten Zip's market share.

Regulatory changes in Australia may impact Zip's profitability and operations.

Reliance on partners like Stripe ties Zip's success to their platform stability.

Differentiation

Zip offers interest-free BNPL services, enhancing consumer financial flexibility.

The company operates in diverse markets, including Australia, the US, and the UK.

Zip's partnerships with retailers improve shopping experiences and financial management for consumers.

Upsides

Zip's potential partnership with Apple could significantly boost its US market presence.

Integration with Stripe allows easy BNPL access for US merchants, expanding Zip's reach.

The rise of in-store BNPL usage in the US shows growing consumer adoption.

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