Content Analyst - Metadata tagging experience (US based) (3-5 years of exp) (1) at Nielsen

Mumbai, Maharashtra, India

Nielsen Logo
Not SpecifiedCompensation
Junior (1 to 2 years), Mid-level (3 to 4 years)Experience Level
Full TimeJob Type
UnknownVisa
Media, EntertainmentIndustries

Requirements

  • Exceptional command over English grammar, punctuation, and syntax
  • Minimum 3-5 years of work experience in metadata tagging, content creation or related field
  • PG degree in English Literature, Journalism and Mass Communication, Film Studies or related field
  • Passionate about consuming content - TV and movies - and a good understanding of the US entertainment industry
  • Strong knowledge of movie and TV show genres and subgenres
  • Stay abreast of the latest programs and movie releases
  • Basic/relevant knowledge of the AP style guide
  • Familiarity with metadata standards and best practices
  • Ability to deal with changing requirements in a given day to meet the needs of other teams and the tool
  • Experience using content management systems
  • Strong research, rephrasing and rewriting skills
  • Problem-solving mindset and willingness to take initiative while mitigating risks
  • Knowledge of Google Suite
  • Ability to communicate and collaborate effectively
  • US based

Responsibilities

  • Understand the plot and tag film and TV projects with a variety of keywords describing mood, theme, scenario and other descriptors without giving away spoilers
  • Analyze, develop and recommend solutions for editorial and operational needs to ensure the accuracy of descriptors
  • Provide feedback to the Product team in order to optimize the editorial tool
  • Work with the Taxonomy team to create a robust system for video descriptors
  • Efficiently manage multiple tasks simultaneously as assigned by seniors and/or management
  • Maintain accurate database information, ensuring all output conforms to strict broadcast quality standards, internal policies and client service level agreements
  • Adapt to working in a fast-paced environment with stringent deadlines
  • Self-manage Key Performance Indicators on a daily basis
  • Identify cross-skilling opportunities to support other projects

Skills

metadata tagging
genre classification
keyword tagging
video descriptors
taxonomy management
editorial analysis
content analysis
plot summarization

Nielsen

Global measurement and data analytics provider

About Nielsen

Nielsen provides measurement and data analytics services to help businesses understand consumers and markets globally. The company operates through two main divisions: Nielsen Global Media, which offers reliable metrics for the media and advertising industries, and Nielsen Global Connect, which supplies consumer packaged goods manufacturers and retailers with actionable insights about the marketplace. Nielsen combines its proprietary data with other sources to give clients a comprehensive view of current trends and future opportunities. With a presence in over 100 countries, Nielsen aims to support companies in making informed decisions to drive innovation and growth.

Town of Clarkstown, New YorkHeadquarters
1963Year Founded
$45.1MTotal Funding
ACQUISITIONCompany Stage
Data & Analytics, ConsultingIndustries
10,001+Employees

Benefits

Health Insurance
401(k) Retirement Plan
401(k) Company Match
Unlimited Paid Time Off

Risks

Competition from digital-native analytics firms threatens Nielsen's market share.
Privacy regulations may impact Nielsen's data collection capabilities.
Private equity acquisition could lead to strategic shifts misaligned with client needs.

Differentiation

Nielsen offers comprehensive cross-platform measurement solutions, including mobile media markets.
The Diverse Media Equity program elevates diverse-owned media companies' visibility.
Nielsen Impact Score evaluates marketing value of university athletic programs.

Upsides

Acquisition of Telephia enhances Nielsen's mobile media measurement capabilities.
Partnerships with P&G and NMSDC support diverse media representation.
Collaboration with TikTok improves digital audience measurement services.

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