Community Marketing Manager - AMA Lead (contract)

United States

Auto‑apply with AI Apply

Not SpecifiedCompensation

Junior (1 to 2 years)Experience Level

Full TimeJob Type

UnknownVisa

Internet, Social Media, Marketing & AdvertisingIndustries

Requirements

Candidates should have a minimum of 7+ years of experience in growth program management, product marketing, communications or marketing management, preferably within a digital or social media environment or large platform. They should have led cross-functional teams to successful outcomes, with result articulation expected, and a proven track record of developing and executing successful communication and marketing campaigns, supported by a portfolio of examples. Excellent written and verbal communication skills are required, along with experience with data analysis and reporting. A passion and understanding of Reddit and its communities is essential, and familiarity with the AMA format and Reddit culture is highly desirable.

Responsibilities

The AMA Program Lead will drive the success of the AMA program through effective communication and marketing strategies, developing and executing communication plans to promote upcoming and past AMAs, and creating marketing campaigns across Reddit and potentially external channels. They will lead the creative execution strategy to develop engaging promotional content, identify and cultivate relationships with media outlets to secure coverage for high-profile AMAs, monitor and analyze the performance of communication and marketing efforts, work closely with internal stakeholders to ensure seamless execution of AMAs, and create onboarding materials and best practices guides for AMA guests.

Skills

Community Engagement

Marketing Strategy

Communication Planning

Social Media Marketing

Content Creation

Media Relations

Program Management

Online platform for community discussions and content

About Reddit

Reddit is an online platform that allows users to post, vote, and comment on content within various communities based on shared interests. Users can engage in discussions on a wide range of topics, from news and sports to entertainment and hobbies. The platform features a unique voting system where content can receive upvotes or downvotes, helping the most popular posts gain visibility. Reddit generates revenue primarily through advertising, premium memberships, and the sale of virtual goods like Reddit Coins. Unlike many other social media platforms, Reddit emphasizes community-driven content and discussions, creating a space for authentic interactions among users. The goal of Reddit is to foster engagement and connection among its diverse user base.

Key Metrics

San Francisco, CaliforniaHeadquarters

2005Year Founded

$1,177.1MTotal Funding

IPOCompany Stage

Consumer Software, EntertainmentIndustries

1,001-5,000Employees

Benefits

Comprehensive health benefits

Flexible unlimited vacation days & monthly global wellness days

Family planning funds & 4+ months paid parental leave

Personal & professional development funds

Paid volunteer time off

Workspace & home office benefits

Risks

Reliance on advertising revenue faces competition from platforms like TikTok and Instagram.

AI tools like 'Reddit Answers' may raise privacy and data usage concerns.

NFT market expansion exposes Reddit to volatility and regulatory scrutiny.

Differentiation

Reddit's unique voting system promotes engaging and authentic content discovery.

The platform's diverse communities cater to a wide range of interests and discussions.

Reddit's AI-powered tools enhance user experience and content moderation.

Upsides

Reddit's confidential IPO plans signal potential growth and market expansion.

AI-driven content moderation can improve user safety and platform reliability.

Expansion into blockchain and NFTs opens new revenue streams and user engagement.

Land your dream remote job 3x faster with AI

Try Jobo Free