Binance Accelerator Program - Paid Ads (APAC) at Binance

Asia

Binance Logo
Not SpecifiedCompensation
Internship, Entry Level & New GradExperience Level
InternshipJob Type
UnknownVisa
Blockchain, Cryptocurrency, Web3Industries

Requirements

  • Currently pursuing or recently completed a degree in Marketing, Communications, Business, or related field preferred
  • Strong interest in digital marketing and paid social advertising
  • Previous internship or coursework related to digital marketing or advertising is a plus
  • Self-motivated and eager to learn in a fast-paced environment
  • Basic understanding of social media platforms and paid advertising concepts
  • Good analytical and problem-solving skills
  • Strong attention to detail and organizational skills
  • Ability to work collaboratively within a team
  • Good communication skills, both written and verbal
  • Comfortable working with data and learning new tools

Responsibilities

  • Support the Regional Paid Ads Team in managing and optimizing paid social campaigns across TikTok, Meta, Twitter, and Reddit
  • Assist with campaign setup, monitoring, and daily performance tracking
  • Help gather and organize campaign data for reporting and analysis
  • Learn and apply best practices for paid social advertising under mentorship
  • Support documentation of workflows, processes, and campaign learnings
  • Collaborate with creative and campaign teams to ensure timely asset delivery
  • Participate in team meetings and training sessions to build paid ads knowledge
  • Assist with ad copy and creative testing initiatives
  • Provide general administrative support to the paid ads team as needed
  • Proactively identify opportunities to improve campaign performance and team efficiency

Skills

TikTok
Meta
Twitter
Reddit
Paid Ads
Campaign Management
Performance Tracking
Data Analysis
Ad Copy
Creative Testing
Digital Marketing

Binance

Cryptocurrency exchange for trading and earning

About Binance

Binance is a cryptocurrency exchange platform where users can buy, sell, and trade a variety of cryptocurrencies, including Bitcoin and Ethereum. It offers multiple trading options such as Spot, Margin, and Futures markets, along with a peer-to-peer service for direct transactions. Users can also earn interest on their crypto holdings through Binance Earn and trade NFTs in its marketplace. Binance stands out as the largest crypto exchange by trade volume, aiming to provide comprehensive services for both new and experienced traders.

Valletta, MaltaHeadquarters
2017Year Founded
$9.7MTotal Funding
SERIES_ACompany Stage
Crypto & Web3, Financial ServicesIndustries
5,001-10,000Employees

Benefits

Competitive salary
Option to be paid in crypto
Health insurance
Flexible working hours
Remote work for many roles
Company sponsored holidays
Learning and development programs
Free language classes
Relocation support
International transfers mid-career

Risks

Regulatory scrutiny in the U.S. could impact Binance's operations and reputation.
Allegations of internal misconduct may lead to legal complications for Binance.
Expansion into new markets like Brazil poses integration and compliance challenges.

Differentiation

Binance offers a comprehensive range of crypto services, including trading and NFTs.
It is the largest crypto exchange by trade volume, serving over 166 million users.
Binance provides unique products like Binance Earn and a Launchpad for new tokens.

Upsides

Binance benefits from the growing popularity of crypto staking and yield farming.
Increased interest in Layer 2 solutions could boost Binance's trading volume.
Stablecoin adoption for cross-border transactions may increase Binance's trading volumes.

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