[Remote] Associate Regional Marketing Manager - APJ (Contract) at Element Biosciences

Tokyo, Tokyo, Japan

Element Biosciences Logo
Not SpecifiedCompensation
Mid-level (3 to 4 years)Experience Level
Full TimeJob Type
UnknownVisa
Life Sciences, GenomicsIndustries

Requirements

  • Bachelor’s degree and a minimum of 4 years’ experience in the life sciences/biotech industry
  • Strong communicator with the ability to work with cross-functional teams without line management authority
  • Well organized with ability to drive projects, multi-task, and prioritize projects and tasks efficiently
  • Experience managing the lifecycle of a range of different product types from idea conceptualization through launch, growth and maturity, to their formal deletion
  • Successful track-record of working effectively across multiple functions
  • Highly collaborative and team-focused
  • Excellent computing skills, with specific knowledge of Microsoft Office tool set; Salesforce.com knowledge is a plus
  • Proficiency in graphic design software and tools, such as Adobe Creative Suite
  • Proficient in digital marketing platforms, including HubSpot, analytics tools, and social media channels
  • Fluency in Japanese or Korean considered a plus
  • Experience with distributor management is a plus
  • Experience with digital asset management tools is a bonus
  • Frequently moves boxes weighing up to 20 pounds
  • Ability to travel up to 20% internationally
  • Remote based in the Asia Pacific Japan region (Singapore, Malaysia, Vietnam, Indonesia, Philippines)

Responsibilities

  • Spearheading the development of an annual marketing plan and budget
  • Collaborating with the global marketing team to ensure alignment with the latest tools, guidelines, and standards
  • Regionalizing and localizing core marketing programs across APJ countries
  • Crafting, developing, and distributing marketing collaterals, gimmicks, and campaign assets to enhance customer engagement and generate leads
  • Implementing lead and demand generation activities to broaden the customer database in APJ
  • Leading and driving co-marketing activities with channel partners including physical, hybrid and virtual events
  • Analyzing marketing plans to optimize and enhance marketing campaigns
  • Sourcing, engaging, and collaborating with third-party vendors to ensure the successful execution of campaigns and assigned tasks
  • Driving paid media initiatives to bolster brand awareness in the region
  • Establishing and managing relationships with Key Opinion Leaders (KOLs) from a consulting standpoint
  • Facilitating lead-sharing and co-selling initiatives in collaboration with Product Management, monitoring success, and intervening for improvement when necessary

Skills

Regional Marketing
Marketing Planning
Budget Management
Program Localization
Sales Enablement
Lead Generation
Demand Generation
Content Creation
New Product Launch
Market Development

Element Biosciences

Next-generation sequencing technology provider

About Element Biosciences

Element Biosciences focuses on next-generation sequencing (NGS) technology, offering the AVITI System, a compact benchtop device that provides high-quality sequencing at a low cost of $1 per million reads. This system is designed for various clients, including academic researchers and pharmaceutical companies, and delivers industry-leading accuracy. Element Biosciences stands out by partnering with other biotech firms, like QIAGEN, to provide complete NGS workflows and by offering the 2023 AVITI for All Grant, which gives free sequencing for diverse applications. The company's goal is to make high-quality sequencing accessible and affordable to accelerate advancements in biotechnology.

San Diego, CaliforniaHeadquarters
2017Year Founded
$659.5MTotal Funding
SERIES_DCompany Stage
Biotechnology, HealthcareIndustries
201-500Employees

Benefits

100% company-paid medical, dental, & vision coverage
Flexible spending & health savings accounts
Premier mental health care
401(k) with immediately vested 4% company match
Company-paid Life and AD&D insurance
Stock option grants
Flexible time off
10 paid annual holidays
8-weeks paid parental leave

Risks

Increased competition from companies like Illumina may impact market share.
Rapid technological advancements require continuous innovation, straining resources.
High cost of AVITI24 may limit adoption among smaller research institutions.

Differentiation

Element Biosciences offers the AVITI System, a low-cost, high-quality sequencing platform.
The company's proprietary technology improves signal-to-noise ratio, enhancing sequencing data quality.
Strategic partnerships with firms like QIAGEN provide comprehensive NGS workflows for clients.

Upsides

AVITI24 platform integrates sequencing and multiomic analysis, revolutionizing cancer research.
Record growth in AVITI System installations indicates strong market demand and acceptance.
Recent executive appointments highlight commitment to leveraging AI for product optimization.

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