Ecommerce Content Marketing Manager
Pipe17Salary not specified
Full Time
Junior (1 to 2 years)
Not SpecifiedCompensation
Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Media, Publishing, Fashion, E-commerceIndustries
Requirements
- Experience managing a team
- Planning and maintaining digital content lineups
- Enthusiasm for style
- Strong knowledge of both the fashion and e-commerce landscape
Responsibilities
- Lead a growing team of GQ Recommends staff writers, editors, and freelance contributors
- Strategize, plan, and ensure timely execution of GQ Recommends’ weekly, seasonal, and tentpole content calendar
- Assign, edit, and publish (and occasionally write) daily GQ commerce content
- Develop and maintain exceptional retail and brand partnerships
- Synthesize purchasing data, consumer trends, and competitive analysis to make informed editorial decisions
- Work cross-functionally to achieve editorial excellence across all platforms (GQ.com, Social, Newsletter, and Video)
- Conceive of and execute special shopping packages on key trends and shopping events
- Coordinate with audience development team on content distribution and identify growth opportunities
- Constantly look for new and compelling ways to present stories to GQ readers
- Other duties as assigned
Skills
Team Leadership
Content Strategy
Editorial Editing
E-commerce
Fashion Knowledge
Retail Partnerships
Data Analysis
Consumer Trends
Competitive Analysis
Audience Development
Cross-functional Collaboration
Content Calendar Management
Conde Nast
About Conde Nast
N/AHeadquarters
N/AYear Founded
N/ACompany Stage
Consulting, Consumer Goods, EntertainmentIndustries
Benefits
Paid Vacation
Hybrid Work Options
401(k) Company Match
Bupa Private Healthcare
Parental Leave
Wellness Program
Performance Bonus
Risks
Decline in print media consumption impacts traditional magazine sales for Conde Nast.
Increased competition from agile digital-native media companies challenges Conde Nast.
Rising ad-blocker usage reduces effectiveness of Conde Nast's online advertising revenue.
Differentiation
Conde Nast leverages AI-driven content personalization to enhance user engagement.
The company focuses on sustainability, appealing to environmentally conscious consumers.
Conde Nast collaborates with influencers to effectively reach younger audiences.
Upsides
Short-form video content is a growing opportunity for Conde Nast's digital strategy.
The podcast industry's growth offers expansion potential for Conde Nast's audio content.
AI-driven personalization enhances user engagement and retention for Conde Nast.
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