Analytics Practitioner - R01558043 at Brillio

Gurugram, Haryana, India

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Not SpecifiedCompensation

Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Digital Marketing, AnalyticsIndustries

Requirements

Deep business knowledge combined with ability to derive insights from digital/web analytics data
Primary skills: Adobe Analytics, Adobe Target, Google Analytics
Experience in funnel analysis and storytelling
Excellent communication skills
Prior digital analytics testing and personalization experience preferred
Value and business outcomes oriented mindset preferred
Adept with Microsoft Office suite for creating and communicating analyses/strategies
Expertise in Adobe/Google products and methods to optimize online businesses
Ability to interact frequently with clients (phone, email, in-person) including marketers, analysts, web developers, and C-level executives
Ability to manage multiple client engagements simultaneously

Responsibilities

Gain in-depth knowledge of client's website architecture, online business model, and online marketing strategy
Narrow down problem statements through research of client website, financial reports, client interviews, and industry insights
Prioritize issues, use cases, and analysis based on impact and feasibility
Make recommendations based on analysis and industry drivers to impact customer’s digital strategy
Gather, document, and guide client business requirements, key performance indicators, and functional requirements
Support internal technical consultants, client's developers, and third parties throughout implementation from a business perspective
Support clients in reporting, dashboarding, and ad-hoc analysis requirements
Use web analytics tools (Adobe Analytics, Google Analytics, Adobe Target, Google Optimize, Optimizely) and Excel to derive insights from omni-channel digital data
Identify customer pain points and ideate for improving user engagement on digital channels
Identify key business-impacting use cases, prioritize them, build roadmaps, and support campaign setup using Target tool
Build detailed wireframes and manage creative production to accomplish testing goals
Outline analytics maturity phases and help clients advance their analytics maturity curve
Act as primary business owner of Digital Analytics & Analytics implementation across customer touchpoints
Manage customer expectations, keep projects on schedule and within scope
Educate clients on best practices related to their industry and business requirements
Keep accurate daily records of client billable time
Act as key strategic consultant for clients
Innovate with business analysis approaches, including advanced analytics for unique problems
Mentor and teach additional team members

Skills

Key technologies and capabilities for this role

Adobe AnalyticsAdobe TargetGoogle AnalyticsFunnel AnalysisStorytellingDigital AnalyticsWeb AnalyticsA/B TestingPersonalizationDashboarding

Questions & Answers

Common questions about this position

What are the primary skills required for the Analytics Practitioner role?

Primary skills include Adobe Analytics, Adobe Target, Google Analytics, funnel analysis, storytelling, and excellent communication.

What web analytics tools will I use in this position?

You will use tools like Adobe Analytics, Google Analytics, Adobe Target, Google Optimize, Optimizely, and Excel to derive insights from omni-channel digital data.

Is this a remote position or does it require office work?

This information is not specified in the job description.

What is the salary or compensation for this role?

This information is not specified in the job description.

What experience makes a strong candidate for this Analytics Practitioner position?

Candidates with prior digital analytics testing and personalization experience, a focus on value and business outcomes, deep business knowledge, and the ability to tease out insights from data are preferred.

Brillio

Technology consulting for digital transformation

About Brillio

Brillio helps businesses with their digital transformation by providing technology consulting services. The company focuses on creating customized digital solutions that utilize artificial intelligence and cloud technologies to meet the specific needs of each client. This includes improving operational efficiency and enhancing user experiences through real-time responses and better workflows. Brillio serves a variety of clients, including large Fortune 500 companies, with a strong emphasis on the healthcare sector. Unlike many competitors, Brillio's approach is centered on developing bespoke solutions that give clients a competitive advantage, aiming to help them evolve into 'generative enterprises.' The company's goal is to drive significant improvements in business operations and outcomes through its consulting services and technology implementations.

Edison, New JerseyHeadquarters

2014Year Founded

LATE_VCCompany Stage

Consulting, AI & Machine Learning, HealthcareIndustries

1,001-5,000Employees

Benefits

Remote Work Options

Risks

High competition in tech may impact Brillio's talent acquisition and service scaling.

Over-reliance on healthcare exposes Brillio to sector-specific regulatory and funding risks.

Expansion into new markets may stretch resources, leading to potential operational inefficiencies.

Differentiation

Brillio specializes in bespoke digital solutions for diverse industries, focusing on AI and cloud.

The company is recognized as an Enterprise Innovator in healthcare payer services.

Brillio's Cloud and AI Studio aims to modernize enterprise IT systems and optimize workflows.

Upsides

Increased demand for AI-driven healthcare solutions boosts Brillio's market potential.

Expansion in India enhances service delivery and innovation through a growing tech talent pool.

Recognition in Open Banking IT Services highlights Brillio's role in financial digital transformation.

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