d) at Nielsen

Lucerne, Lucerne, Switzerland

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Not SpecifiedCompensation

Mid-level (3 to 4 years)Experience Level

Full TimeJob Type

UnknownVisa

Market Research, Marketing, Consulting, FMCGIndustries

Requirements

3 to 5 years of professional experience in market research or in a line function in industry in marketing, sales, or consulting
Fluent in German and English
Ability to independently create demanding, complex, and meaningful data analyses, interpret them, and discuss them substantively
Strong collaboration with internal teams (especially Account Managers - Sales, Customer Success, Business Units) to identify growth opportunities and plan targeted customer activities
Empathy, customer orientation, and diplomatic skills
Pronounced communication and negotiation skills
Experience in the FMCG sector and with consumer and/or retail panels is advantageous

Responsibilities

Build strong partnerships with defined customers to achieve high customer satisfaction, in line with contractual agreements (optimal service model/mix, goal of customer self-service)
Achieve high client engagement through strong and intensive networking with relevant stakeholders at defined customers
Gain comprehensive understanding of the NielsenIQ product portfolio & technology (CX) and proactively position it with customers
Continuously expand knowledge of business topics, markets, and NielsenIQ products
Gain comprehensive understanding of customer concerns, identify problems, and define solutions with stakeholders
Understand customer business needs and conduct strategic workshops based on their goals to generate added value and opportunities for business questions
Support budget achievement, e.g., through close coordination with Account Managers on revenue opportunities such as recommendations following analyses
Act as the voice of the customer within the NIQ world, ensuring effective project management and continuous customer development

Skills

Market Research

Data Analysis

Project Management

Customer Success

Stakeholder Management

Strategic Workshops

Product Portfolio

Business Insights

Client Engagement

Budget Management

Nielsen

Global measurement and data analytics provider

About Nielsen

Nielsen provides measurement and data analytics services to help businesses understand consumers and markets globally. The company operates through two main divisions: Nielsen Global Media, which offers reliable metrics for the media and advertising industries, and Nielsen Global Connect, which supplies consumer packaged goods manufacturers and retailers with actionable insights about the marketplace. Nielsen combines its proprietary data with other sources to give clients a comprehensive view of current trends and future opportunities. With a presence in over 100 countries, Nielsen aims to support companies in making informed decisions to drive innovation and growth.

Town of Clarkstown, New YorkHeadquarters

1963Year Founded

$45.1MTotal Funding

ACQUISITIONCompany Stage

Data & Analytics, ConsultingIndustries

10,001+Employees

Benefits

Health Insurance

401(k) Retirement Plan

401(k) Company Match

Unlimited Paid Time Off

Risks

Competition from digital-native analytics firms threatens Nielsen's market share.

Privacy regulations may impact Nielsen's data collection capabilities.

Private equity acquisition could lead to strategic shifts misaligned with client needs.

Differentiation

Nielsen offers comprehensive cross-platform measurement solutions, including mobile media markets.

The Diverse Media Equity program elevates diverse-owned media companies' visibility.

Nielsen Impact Score evaluates marketing value of university athletic programs.

Upsides

Acquisition of Telephia enhances Nielsen's mobile media measurement capabilities.

Partnerships with P&G and NMSDC support diverse media representation.

Collaboration with TikTok improves digital audience measurement services.

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