Adobe (Tagging, Testing & Personalization) and Survey Solution Architect at ShyftLabs

Noida, Uttar Pradesh, India

ShyftLabs Logo
Not SpecifiedCompensation
Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level
Full TimeJob Type
UnknownVisa
Technology, Digital AnalyticsIndustries

Requirements

  • Bachelor's degree in Computer Science, Engineering, or related field
  • 10+ years of experience in solution architecture, with a focus on digital analytics and media tracking, especially within the Adobe ecosystem
  • Understanding of digital analytics, web analytics tagging and measurement techniques for both dot com and mobile app (native and hybrid apps)
  • Proficient in event-driven data layer design that will scale a solution across platforms
  • Experience with Server-Side Implementation of analytics tags & Media pixel
  • Experience with Adobe DTM/Launch/GTM Tag Management tools
  • Proficient in Adobe Target or other testing platforms, deep understanding of A4T
  • Adobe Launch Code tag deployment for new tags or updates
  • Proficient in debugging network traffic using Fiddler, Charles or Chrome developer tools
  • Test and validate deployment is performing as expected prior to and after a release
  • Create tagging specifications and tagging validation documents
  • Be able to analyze web traffic, click-tracking data and assist with reporting requests
  • Understand the Adobe tech stack and well versed with Launch capabilities, when to use out of the box feature vs writing custom code
  • Knowledge of Adobe Experience Platform, Web SDK and Mobile SDK is essential
  • Familiarity with survey platforms like Medallia, Qualtrics for managing at a high level from tech
  • Technical resource with HTML, CSS, JavaScript, JQuery and Javascript code-debugging skills (Preferred)
  • Adobe Analytics/Implementation Certification (Preferred)
  • Survey Platform certification like Medallia, Qualtrics (Preferred)
  • Good communication and analytical skills

Responsibilities

  • Collaborate with frontend developers, backend developers, Native app developers and analytics teams to build solutions for the measurement of client platforms and scale it across
  • Manage Adobe Analytics, Tag Management (Adobe Launch, Adobe Experience Platform), Adobe Target and Qualtrics survey platform accounts across multiple geographies
  • Assist in the development and documentation of best practices for improving operational efficiencies within the digital analytics team
  • Proactively initiate, research, and perform data analysis and provide ad hoc reports to internal stakeholders on web usage, user engagement, and behavioral analytics on websites and email campaigns
  • Analyze highly complex business requirements; generate technical specifications to design or redesign complex software components and applications
  • Lead and mentor development teams throughout the implementation process
  • Leverage industry best practices to design, test, implement and support a solution
  • Stay up-to-date with the latest trends and technologies in analytics and media tracking
  • Assure quality security and compliance requirements are met for supported area
  • Be flexible and thrive in an evolving environment
  • Adapt to change quickly and adjust work accordingly in a positive manner

Skills

Key technologies and capabilities for this role

Adobe AnalyticsAdobe LaunchAdobe Experience PlatformAdobe TargetQualtricsWeb SDKMobile SDKMedalliaTag ManagementDigital AnalyticsData Analysis

Questions & Answers

Common questions about this position

What experience level is required for this Solution Architect role?

The position requires 10+ years of experience in solution architecture, with a focus on digital analytics and media tracking, especially within the Adobe ecosystem.

What key technical skills are needed for this position?

Essential skills include knowledge of Adobe Experience Platform, Web SDK and Mobile SDK, proficiency in Adobe DTM/Launch/GTM Tag Management tools, Adobe Target, event-driven data layer design, and debugging with tools like Fiddler, Charles or Chrome developer tools.

What is the salary or compensation for this role?

This information is not specified in the job description.

Is this position remote or does it require office work?

This information is not specified in the job description.

What education is required for this job?

A Bachelor's degree in Computer Science, Engineering, or related field is required.

What does ShyftLabs do and what is their work environment like?

ShyftLabs is a growing data product company founded in early 2020 that works primarily with Fortune 500 companies, delivering digital solutions to accelerate business growth through innovation; the role involves thriving in an evolving environment and adapting to change quickly.

What makes a strong candidate for this Solution Architect position?

Strong candidates have 10+ years in solution architecture focused on Adobe digital analytics, expertise in Adobe tools like Launch, Target, and Experience Platform, experience leading teams, and the ability to design scalable data layers and tagging solutions.

ShyftLabs

Data-driven decision-making solutions for organizations

About ShyftLabs

ShyftLabs helps organizations adopt a data-first approach to their decision-making processes. Their services focus on establishing systems that enable companies to make quicker and more informed decisions based on data analysis. This approach allows businesses to gain insights that can keep them ahead of their competitors. Unlike other companies that may offer generic consulting services, ShyftLabs emphasizes the importance of data in driving decisions, ensuring that organizations can leverage their data effectively to enhance their strategic planning and operational efficiency.

None, CanadaHeadquarters
2018Year Founded
VENTURE_UNKNOWNCompany Stage
Data & Analytics, ConsultingIndustries
11-50Employees

Benefits

Health Insurance
Hybrid Work Options
Professional Development Budget

Risks

Increased competition from startups offering innovative, cost-effective solutions.
Growing demand for in-house analytics teams reducing reliance on consultants.
Rapid AI advancements may outpace ShyftLabs' current technology offerings.

Differentiation

ShyftLabs specializes in data governance, warehousing, and predictive analysis services.
The firm empowers organizations with a data-first approach for decision-making.
ShyftLabs establishes processes for faster, insightful decisions to outpace competition.

Upsides

Increased demand for data governance due to stricter privacy regulations.
Growing interest in predictive analytics in retail for inventory optimization.
Rising adoption of cloud-based BI tools among SMEs for cost-effectiveness.

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