Adobe Experience Platform & Journey Optimizer Specialist at Accenture

Madrid, Community of Madrid, Spain

Accenture Logo
Not SpecifiedCompensation
Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Technology, Marketing, DigitalIndustries

Requirements

  • Grado en Informática, Ingeniería de Sistemas o similar
  • Experiencia técnica en desarrollo de aplicaciones web (Node.js para backend y React para frontend)
  • Conocimientos o interés en el ecosistema Adobe Marketing Cloud (AEP, AJO, Adobe Campaign, Analytics, Launch, Target, Audience Manager)
  • Experiencia en RT-CDP y gestión de datos en tiempo real
  • Conocimientos en SQL y arquitectura de datos
  • Habilidades de programación y scripting (JavaScript, Python)
  • Capacidad para trabajar en equipo y comunicar conceptos técnicos a audiencias no técnicas
  • Deseable
  • Certificaciones en AEP, RT-CDP o Adobe Journey Optimizer
  • Experiencia en otras herramientas de automatización de marketing digital

Responsibilities

  • Configurar y extender módulos técnicos de Adobe Journey Optimizer (segmentos, audiencias, canales, acciones, ofertas y journeys)
  • Diseñar, desarrollar e implementar soluciones en Adobe Experience Platform, incluyendo procesos de carga y descarga de datos hacia destinos del cliente
  • Integrar sistemas externos mediante microservicios y conectores personalizados
  • Extender funcionalidades nativas de AJO mediante aplicaciones Single-Page (Node.js y React)
  • Colaborar con equipos multifuncionales para definir y priorizar requisitos técnicos y de negocio
  • Realizar pruebas, validaciones y asegurar el rendimiento de las soluciones implementadas
  • Documentar procesos, configuraciones y mejores prácticas para garantizar la transferencia de conocimiento
  • Mantenerse actualizado sobre tendencias y tecnologías del ecosistema Adobe Marketing Cloud

Skills

Adobe Experience Platform
Adobe Journey Optimizer
RT-CDP
Node.js
React
SQL
Adobe Marketing Cloud
Adobe Campaign
Adobe Analytics
Adobe Launch
Adobe Target
Audience Manager
microservices

Accenture

Global professional services for digital transformation

About Accenture

Accenture provides a wide range of professional services, including strategy and consulting, technology, and operations, to help organizations improve their performance. Their services assist clients in navigating digital transformation, enhancing operational efficiency, and achieving sustainable growth. Accenture's offerings include cloud migration, cybersecurity, artificial intelligence, and data analytics, which are tailored to meet the needs of various industries such as financial services, healthcare, and retail. What sets Accenture apart from its competitors is its extensive industry knowledge and ability to deliver comprehensive solutions that address both immediate challenges and long-term goals. The company's aim is to support clients in reducing their environmental impact while driving innovation and growth.

Dublin, IrelandHeadquarters
1989Year Founded
$8.5MTotal Funding
IPOCompany Stage
Consulting, Enterprise Software, CybersecurityIndustries
10,001+Employees

Risks

Rapid AI advancements may outpace Accenture's current capabilities, risking competitive disadvantages.
Integration challenges from multiple acquisitions could affect Accenture's operational efficiency.
The rise of AI-driven startups may disrupt Accenture's market share in customer service solutions.

Differentiation

Accenture's acquisitions enhance its capabilities in digital twin technology for financial services.
The company is expanding its expertise in net-zero infrastructure through strategic acquisitions.
Accenture's focus on software-defined vehicles positions it as a leader in automotive innovation.

Upsides

Accenture's investment in EMTECH supports central bank modernization amid digital currency evolution.
The acquisition of Award Solutions boosts Accenture's presence in the growing 5G and IoT markets.
Accenture's strategic acquisitions align with high-growth markets like digital twins and net-zero projects.

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