Job Description
Location Type: Remote
Employment Type: Full-Time
Position Overview
CoinTracker makes cryptocurrency portfolio tracking and tax compliance simple. CoinTracker enables consumers and businesses to seamlessly track their cryptocurrency portfolio, investment performance, taxes, and more. We are a globally distributed team on a mission to enable everyone in the world to use crypto with peace of mind.
Learn more about our mission, culture, and hiring process.
Some things we’re proud of:
- Building foundational tools in the cryptocurrency space
- Over 1M tax forms generated
- $80B+ in cryptocurrency is tracked on CoinTracker (~over 5% of the entire crypto market)
- Partnered with: Coinbase, H&R Block, Intuit TurboTax, MetaMask, OpenSea, Phantom, Solana, and Uniswap
- Founders: Jon previously built TextNow (200M downloads), Chandan was previously a product manager at Google & Google[x]
- $100M+ venture capital raised from: Accel, General Catalyst, Y Combinator, Initialized Capital, Coinbase Ventures, Kraken Ventures, Intuit Ventures, 776 Ventures, Balaji Srinivasan, Claire Hughes Johnson, Gokul Rajaram, Serena Williams, Zach Perret
- Awesome benefits
Your Mission
Sell CoinTracker’s Institutional Solutions to crypto brokers.
Your One-Year Outcomes
- CoinTracker’s Cost Basis Engine is the product of choice for crypto brokers in the US.
- Build strong share in international markets as regulations come online.
- CoinTracker generates millions in ARR from leading brokers.
What You Will Do
As the founding sales hire of CoinTracker Institutional, you will play an instrumental role in growing the company in direct partnership with the hiring manager and Head of Institutional, Jarrett. In particular, you will:
- Generate a strong pipeline of leads and help convert them into closed deals, leading the process End-to-End.
- Build relationships with key stakeholders in the market and at our prospective companies.
- Become a product expert and help customers use CoinTracker effectively; assist prospects through evaluation, onboarding, and on an ongoing basis.
- Channel the voice of our customers to our product team to shape our roadmap.
What We Look For
Role-Agnostic:
- Impact: Demonstrated ability to drive business impact.
- Mission Alignment: Hungry and motivated about making progress towards our mission of "Enabling everyone in the world to use crypto with peace of mind."
- Trust: Say what you believe. Do what you say.
- Communication: Able to clearly talk about the details and also zoom out to the bigger picture.
Role-Specific:
We’re looking for a sales leader who thrives in ambiguity, takes full ownership of deals, and builds deep relationships that lead to meaningful partnerships. The ideal candidate will bring a mix of hustle, strategic thinking, and empathy for our partners.
Here’s what success looks like in this role:
- End-to-End Deal Execution:
- You’ve owned complex, multi-stakeholder sales cycles from start to finish — including pricing, negotiation, and contract execution.
- You balance long-term relationship-building with near-term revenue results.
- You take full ownership and act like a business owner, not just a deal owner.
- Hunter Mindset & Pipeline Management:
- You’re ambitious and creative in how you find and close new opportunities.
- You know what it takes to win a deal, and you bring strong strategic judgment to every target.
- You move fast and hustle — both externally with prospects and internally across teams.
- You use probability-of-win (pWin) thinking to focus your time and drive results.
- You influence stakeholders through clear storytelling and a deep understanding of the product, market, and customer needs.
- Relationship-Builder:
- You genuinely enjoy building deep, trusted relationships — not just transactional connections.
- You’re proactive in your outreach, even when there’s no immediate ask.
- You know how to stay top-of-mind with partners, and you’re skilled at maintaining strong industry relationships.
- You’re open to traveling (bi-weekly or monthly) to meet with partners across the U.S. and globally.
- Product Fluency:
- You have a knack for quickly understanding complex products and translating their value to potential customers.