Account Executive, Automotive Advertising at Affinitiv

Chicago, Illinois, United States

Affinitiv Logo
Not SpecifiedCompensation
Junior (1 to 2 years), Mid-level (3 to 4 years)Experience Level
Full TimeJob Type
UnknownVisa
Automotive, Advertising, MarketingIndustries

Requirements

  • Strong understanding of how co-op/compliance programs work
  • Ability to open jobs utilizing internal job submission portal
  • Ability to work with Traffic Manager for all production jobs
  • Ability to oversee client and co-op/compliance approvals
  • Ability to make creative changes at the direction of the client and/or Account Executive
  • Ability to proofread ads prior to submitting to the client and final vendor

Responsibilities

  • Constant record keeping of client and co-op/compliance approvals
  • Maintains and manages accurate monthly budgets for multiple client accounts
  • Completes insertion orders
  • Obtains media estimates
  • Interacts with clients, multiple departments, and team members
  • Handles direct mail, TV production, Radio production, Print ads, Point of Purchase Materials, Traffic, Microsites, Landing Pages, Web Banners, Website maintenance
  • Executes the monthly planning creative at their sole discretion or direction of the Senior Account Executive if on the account
  • Coordinates event logistics, other media outreach activities, developing databases, coordinating mailings and assembling press packets, training kits or other materials
  • Creates and manages accurate monthly budgets for multiple client accounts
  • Reconciles each individual account for monthly billing
  • Tracks the status of each client’s job(s) in the Creative Department and verifies that jobs will be completed on time
  • Communicates with each client on a daily basis to discuss current and upcoming projects
  • Gives input on creative strategy and initiates new jobs for the client
  • Reviews and presents concepts/layouts/copy to the client for approval
  • Communicates client feedback to the Account Coordinator and/or the Creative Department and discusses the next steps in the campaign
  • Directs the work of assigned Account Coordinators
  • Travels to the client when needed
  • Manages pitches and presentations to the client
  • Develops the SPEC planning outlines for each individual dealer at their sole discretion or direction of the Senior Account Executive if on the account
  • Responsible for the quality and accuracy of monthly SPEC books for the client (format dictated by Affinitiv Advertising)
  • Writes conference reports within 24 hours of the monthly meeting with the client (format dictated by Affinitiv Advertising)
  • Maintains Affinitiv Advertising standards in all communication, internal documents, external documents and presents the company in a positive light 100% of the time
  • Completes team 90 day and annual reviews in a timely manner

Skills

Account Management
Client Relations
Digital Advertising
Social Media Marketing
YouTube TrueView
Direct Mail
Email Marketing
Co-op Programs
Compliance
Budget Management
Ad Proofreading
Traffic Management
Job Submission Portal

Affinitiv

Data-driven solutions for automotive customer engagement

About Affinitiv

Affinitiv offers integrated, data-driven solutions for the automotive industry, focusing on enhancing the customer lifecycle from initial engagement to long-term loyalty. They work closely with clients like OEMs, dealerships, and service centers to create personalized strategies that improve customer engagement and retention. Their tools help automotive businesses maximize sales conversions and track marketing metrics, generating revenue through subscription fees and consulting services. The goal is to enable clients to stay connected with customers and drive growth through improved experiences.

Chicago, IllinoisHeadquarters
2016Year Founded
GROWTH_EQUITY_VCCompany Stage
Automotive & Transportation, Enterprise SoftwareIndustries
201-500Employees

Benefits

Work from Here - Our work from here policy allows for remote working and gives team members a choice to collaborate in person as leaders can hold meetings on campus.
Medical, Dental, & Vision Insurance - Health benefits at Affinitiv begin your first day of employment. There is no waiting period. Optional insurance for your furry family members available.
Generous PTO, 9 paid holidays, 8 hours of VTO - Affinitiv offers annual PTO, plus 9 paid holidays, and 8 hours of Volunteer Time Off (VTO).
Professional Development - We believe in growing our organization through our people. Highlights of our growing professional development program include a leadership development training series open to all employees and a true feedback culture.
Flexible Spending Accounts - Company matching HSA plan as well as flexible spending on dependent care. For selected plans Affinitiv provides an annual HSA match of $500 for individuals and $1000 for family plans.
401(k) - Work hard, play hard, plan hard. Affinitiv matches 50% up to 6%. There is no waiting period to get started.

Risks

Increased competition from companies like Dealer-Pay and Dealertrack in payment solutions.
New executive appointments may disrupt existing client relationships or internal processes.
Adapting marketing strategies for emerging EV demographics may pose challenges.

Differentiation

Affinitiv offers end-to-end solutions for the entire automotive customer lifecycle.
The company provides data-driven, integrated solutions tailored specifically for the automotive industry.
Affinitiv's Tech Video enhances transparency in service interactions with high-definition video technology.

Upsides

Appointment of Andy Byrne as CRO signals strategic focus on revenue growth.
Recognition with 2023 AWA 'Rising Star' Award highlights innovation in video technology.
Growing EV market offers opportunities for targeted marketing strategies.

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