Account Executive, Automotive Advertising at Affinitiv

Chicago, Illinois, United States

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Not SpecifiedCompensation

Junior (1 to 2 years), Mid-level (3 to 4 years)Experience Level

Full TimeJob Type

UnknownVisa

Automotive, Advertising, MarketingIndustries

Requirements

Strong understanding of how co-op/compliance programs work
Ability to open jobs utilizing internal job submission portal
Ability to work with Traffic Manager for all production jobs
Ability to oversee client and co-op/compliance approvals
Ability to make creative changes at the direction of the client and/or Account Executive
Ability to proofread ads prior to submitting to the client and final vendor

Responsibilities

Constant record keeping of client and co-op/compliance approvals
Maintains and manages accurate monthly budgets for multiple client accounts
Completes insertion orders
Obtains media estimates
Interacts with clients, multiple departments, and team members
Handles direct mail, TV production, Radio production, Print ads, Point of Purchase Materials, Traffic, Microsites, Landing Pages, Web Banners, Website maintenance
Executes the monthly planning creative at their sole discretion or direction of the Senior Account Executive if on the account
Coordinates event logistics, other media outreach activities, developing databases, coordinating mailings and assembling press packets, training kits or other materials
Creates and manages accurate monthly budgets for multiple client accounts
Reconciles each individual account for monthly billing
Tracks the status of each client’s job(s) in the Creative Department and verifies that jobs will be completed on time
Communicates with each client on a daily basis to discuss current and upcoming projects
Gives input on creative strategy and initiates new jobs for the client
Reviews and presents concepts/layouts/copy to the client for approval
Communicates client feedback to the Account Coordinator and/or the Creative Department and discusses the next steps in the campaign
Directs the work of assigned Account Coordinators
Travels to the client when needed
Manages pitches and presentations to the client
Develops the SPEC planning outlines for each individual dealer at their sole discretion or direction of the Senior Account Executive if on the account
Responsible for the quality and accuracy of monthly SPEC books for the client (format dictated by Affinitiv Advertising)
Writes conference reports within 24 hours of the monthly meeting with the client (format dictated by Affinitiv Advertising)
Maintains Affinitiv Advertising standards in all communication, internal documents, external documents and presents the company in a positive light 100% of the time
Completes team 90 day and annual reviews in a timely manner

Skills

Key technologies and capabilities for this role

Account ManagementClient RelationsDigital AdvertisingSocial Media MarketingYouTube TrueViewDirect MailEmail MarketingCo-op ProgramsComplianceBudget ManagementAd ProofreadingTraffic ManagementJob Submission Portal

Questions & Answers

Common questions about this position

What is the salary for the Account Executive position?

This information is not specified in the job description.

Is this Account Executive role remote or does it require office work?

This information is not specified in the job description.

What key skills are required for the Account Executive role?

Key skills include strong understanding of co-op/compliance programs, ability to manage accurate monthly budgets for multiple client accounts, daily client communication, proofreading ads, and overseeing approvals and production processes.

What is the company culture like at Affinitiv?

Affinitiv emphasizes working with exceptional people on an award-winning A-Team, prides itself on being industry experts with 20+ years of automotive and marketing expertise, and focuses on developing strong client relationships built on trust through ideas, insights, and strategies.

What makes a strong candidate for this Account Executive position?

A strong candidate excels in client relationship management, has deep knowledge of automotive advertising channels and co-op programs, and demonstrates organizational skills in budgeting, approvals, and production oversight.

Affinitiv

Data-driven solutions for automotive customer engagement

About Affinitiv

Affinitiv offers integrated, data-driven solutions for the automotive industry, focusing on enhancing the customer lifecycle from initial engagement to long-term loyalty. They work closely with clients like OEMs, dealerships, and service centers to create personalized strategies that improve customer engagement and retention. Their tools help automotive businesses maximize sales conversions and track marketing metrics, generating revenue through subscription fees and consulting services. The goal is to enable clients to stay connected with customers and drive growth through improved experiences.

Chicago, IllinoisHeadquarters

2016Year Founded

GROWTH_EQUITY_VCCompany Stage

Automotive & Transportation, Enterprise SoftwareIndustries

201-500Employees

Benefits

Work from Here - Our work from here policy allows for remote working and gives team members a choice to collaborate in person as leaders can hold meetings on campus.

Medical, Dental, & Vision Insurance - Health benefits at Affinitiv begin your first day of employment. There is no waiting period. Optional insurance for your furry family members available.

Generous PTO, 9 paid holidays, 8 hours of VTO - Affinitiv offers annual PTO, plus 9 paid holidays, and 8 hours of Volunteer Time Off (VTO).

Professional Development - We believe in growing our organization through our people. Highlights of our growing professional development program include a leadership development training series open to all employees and a true feedback culture.

Flexible Spending Accounts - Company matching HSA plan as well as flexible spending on dependent care. For selected plans Affinitiv provides an annual HSA match of $500 for individuals and $1000 for family plans.

401(k) - Work hard, play hard, plan hard. Affinitiv matches 50% up to 6%. There is no waiting period to get started.

Risks

Increased competition from companies like Dealer-Pay and Dealertrack in payment solutions.

New executive appointments may disrupt existing client relationships or internal processes.

Adapting marketing strategies for emerging EV demographics may pose challenges.

Differentiation

Affinitiv offers end-to-end solutions for the entire automotive customer lifecycle.

The company provides data-driven, integrated solutions tailored specifically for the automotive industry.

Affinitiv's Tech Video enhances transparency in service interactions with high-definition video technology.

Upsides

Appointment of Andy Byrne as CRO signals strategic focus on revenue growth.

Recognition with 2023 AWA 'Rising Star' Award highlights innovation in video technology.

Growing EV market offers opportunities for targeted marketing strategies.

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