Partner Marketing Manager (SI Partners)
dbt LabsSalary not specified
Full Time
Mid-level (3 to 4 years), Senior (5 to 8 years)
Not SpecifiedCompensation
N/AExperience Level
N/AJob Type
Not SpecifiedVisa
N/AIndustries
Requirements
- Deep expertise in the programmatic supply-side ecosystem
- Strong understanding of RTB exchange optimization
- Strong understanding of supply-side technologies
- Strong understanding of data-driven insights
- Proven ability to drive growth through upselling
- Ability to craft compelling stories from data
- Ability to maximize programmatic performance and efficiency
- Experience with technical integration health
- Customer-first mindset
- Ability to build trust and become a strategic advisor
- Highly analytical
- Motivated self-starter
Responsibilities
- Oversee key DSP relationships by managing day-to-day workflows, communications, and strategic engagement
- Deliver exceptional customer satisfaction by understanding each DSP’s technology stack, business priorities, and technical requirements
- Co-develop comprehensive account strategies in collaboration with Platform Partnerships
- Lead regular business reviews and strategic discussions
- Own and drive revenue performance across demand platform partners
- Monitor and analyze revenue trends
- Accelerate growth by uncovering client expansion opportunities
- Oversee financial and operational processes including discrepancy resolution, annual incentive management, and onboarding of new RTB partners
- Analyze exchange performance trends to inform DSP strategies
Skills
OpenX
Programmatic advertising platform for digital inventory
About OpenX
OpenX operates a programmatic advertising platform that enables the real-time buying and selling of digital ad inventory. The platform connects publishers, advertisers, and app developers, allowing advertisers to bid on ad space as it becomes available. This process helps publishers maximize their revenue while ensuring that advertisers can effectively reach their desired audiences. OpenX generates revenue through transaction fees on ad placements and offers additional services like advanced analytics and audience targeting. What sets OpenX apart from its competitors is its focus on maintaining high marketplace quality and transparency, using data and technology to prevent ad fraud and enhance ad performance. The platform supports various ad formats, including display, video, and mobile, to meet the changing demands of the digital advertising landscape.
Pasadena, CaliforniaHeadquarters
2007Year Founded
$73.4MTotal Funding
SERIES_ECompany Stage
Data & Analytics, Consumer Software, CybersecurityIndustries
201-500Employees
Benefits
Professional Development Budget
Risks
Privacy regulations like CCPA and GDPR challenge OpenX's data management.
Ad-blocking technologies may reduce OpenX's ad targeting effectiveness.
The deprecation of third-party cookies threatens OpenX's ad targeting methods.
Differentiation
OpenX offers a unique partnership with Givsly for purpose-driven marketing solutions.
The company is a leader in cookieless advertising, leveraging Google's Privacy Sandbox.
OpenX provides seamless cross-channel ad experiences across web, app, and CTV.
Upsides
OpenX's expertise in CTV advertising aligns with the growing CTV ad spend.
The partnership with Givsly enhances OpenX's appeal in sustainable advertising.
OpenX's advanced analytics benefit from AI integration in ad targeting.
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