Accenture Song - Experience Transformation Analyst at Accenture

Hong Kong

Accenture Logo
Not SpecifiedCompensation
Entry Level & New GradExperience Level
Full TimeJob Type
UnknownVisa
Marketing, Technology, ConsultingIndustries

Requirements

  • Bachelor’s degree or above; Full-time students graduating from domestic or overseas institutions between January 1, 2025 and August 31, 2026
  • Majors from any discipline are welcome; design, computer science, marketing, business administration, economics, data science, statistics and related majors and backgrounds are preferred
  • Proficiency in English and Chinese (Cantonese & Mandarin)
  • Familiarity with and eagerness to learn cutting-edge business and technology evolution, with a desire to develop and deepen skills in consulting
  • Strong presentation skills, with the ability to clearly communicate complex concepts
  • Strong problem-solving skills, with a keen interest in professional growth and learning
  • Ability to work collaboratively with different people, effectively articulating ideas to help teams or workgroups achieve their goals
  • Proven ability to adapt, overcome obstacles to achieve and deliver results, with the courage and flexibility to undertake work responsibilities in different projects/locations

Responsibilities

  • Transform the client’s experience to deliver on its brand's promise in every customer interaction
  • Translate high-level experience strategy into a detailed blueprint and feasibility requirements
  • Participate in the design and development of the experience strategy and shape the program’s execution
  • Gather insights to build measurable digital marketing strategies, create innovative customer experiences and improve digital marketing effectiveness for clients
  • Develop communication strategies and translate into blueprints for creative teams to execute
  • Architect go-to-market plans for audience and engagement strategy, branded content, campaign planning and customer relationship marketing
  • Grow client understanding of the digital marketing strategy through thought leadership, industry expertise and creative storytelling

Skills

Digital Marketing
Marketing Analytics
Research Analysis
Business Insights
Change Management
UI/UX Design
Customer Data & AI
Requirements Definition
Customer Experience Strategy
Operating Model Development
Agile Project Management
Customer Journey Mapping

Accenture

Global professional services for digital transformation

About Accenture

Accenture provides a wide range of professional services, including strategy and consulting, technology, and operations, to help organizations improve their performance. Their services assist clients in navigating digital transformation, enhancing operational efficiency, and achieving sustainable growth. Accenture's offerings include cloud migration, cybersecurity, artificial intelligence, and data analytics, which are tailored to meet the needs of various industries such as financial services, healthcare, and retail. What sets Accenture apart from its competitors is its extensive industry knowledge and ability to deliver comprehensive solutions that address both immediate challenges and long-term goals. The company's aim is to support clients in reducing their environmental impact while driving innovation and growth.

Dublin, IrelandHeadquarters
1989Year Founded
$8.5MTotal Funding
IPOCompany Stage
Consulting, Enterprise Software, CybersecurityIndustries
10,001+Employees

Risks

Rapid AI advancements may outpace Accenture's current capabilities, risking competitive disadvantages.
Integration challenges from multiple acquisitions could affect Accenture's operational efficiency.
The rise of AI-driven startups may disrupt Accenture's market share in customer service solutions.

Differentiation

Accenture's acquisitions enhance its capabilities in digital twin technology for financial services.
The company is expanding its expertise in net-zero infrastructure through strategic acquisitions.
Accenture's focus on software-defined vehicles positions it as a leader in automotive innovation.

Upsides

Accenture's investment in EMTECH supports central bank modernization amid digital currency evolution.
The acquisition of Award Solutions boosts Accenture's presence in the growing 5G and IoT markets.
Accenture's strategic acquisitions align with high-growth markets like digital twins and net-zero projects.

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