Willow

Digital twin solutions for built environment

Sydney, New South Wales, Australia

About Willow

Willow creates digital twins for buildings and infrastructure, which are digital versions of physical assets that include real-time data to monitor and enhance their performance. Their platform allows clients to access and manage all relevant data throughout the lifecycle of a project, making it easier to improve efficiency and reduce costs. Willow primarily serves clients in the real estate and infrastructure sectors, partnering with companies like Multiplex and thyssenkrupp Elevator, and collaborates with Microsoft to enhance its offerings. Unlike competitors, Willow focuses on providing a centralized platform that acts as a single source of truth for asset management. The company's goal is to transform how physical assets are managed and optimized, enabling better interaction with the built environment.

Sydney, AustraliaHeadquarters
2017Year Founded
$62.9MTotal Funding
EARLY_VCCompany Stage
Data & Analytics, Enterprise Software, Real EstateIndustries
201-500Employees

Benefits

Flexible Work Hours
Remote Work Options
Parental Leave
Employee Discounts

Risks

Increased competition from tech giants like Siemens and IBM threatens Willow's market share.
Economic downturns in key markets could reduce investment in infrastructure projects.
Data privacy regulations in the EU could complicate operations and increase compliance costs.

Differentiation

Willow offers a unique digital twin platform for real estate and infrastructure.
Partnership with Microsoft enhances Willow's technological capabilities and market reach.
Willow provides a centralized platform for managing spatial, static, and live data.

Upsides

Global digital twin market is expected to grow at a CAGR of 42.7% until 2030.
Integration of AI and IoT enhances Willow's data analytics and predictive maintenance.
Construction industry's adoption of digital twins aligns with Willow's offerings.

Funding

Total raised$62.94 M
Latest valuation$210.00 M
StageEARLY_VC
$27
$210.00 M
$38
$290.00 M