Werkstudent Marketing at Stanley Black & Decker

Idstein, Hesse, Germany

Not SpecifiedCompensation

InternshipExperience Level

Part TimeJob Type

UnknownVisa

Marketing, ManufacturingIndustries

Requirements

Studying business sciences, marketing, media or communication studies, or a comparable program, and in a higher semester
Enthusiasm for digital media and willingness to learn new tools and topics
Ability to work independently, in a structured and reliable manner, and as a team player
Open-mindedness and comfort in international structures
Analytical thinking and strong communication skills
Very good German and English skills, as well as solid MS Office knowledge (especially Excel and PowerPoint); French skills are a plus

Responsibilities

Take on own projects to optimize our online presence and contribute fresh ideas
Work closely with various marketing departments (e.g., Brand & Digital, Product Management) and support website relaunches
Support the communications and digital team in content creation for social media, newsletters, and more
Actively contribute to the design and implementation of marketing campaigns
Handle tasks in data management and ensure high data quality on our websites

Skills

Excel

PowerPoint

MS Office

Social Media

Content Creation

Data Management

Web Optimization

Analytics

Digital Marketing

Stanley Black & Decker

About Stanley Black & Decker

New Britain, ConnecticutHeadquarters

1843Year Founded

IPOCompany Stage

Industrial & Manufacturing, Consumer GoodsIndustries

10,001+Employees

Benefits

Health Insurance

Dental Insurance

Vision Insurance

Life Insurance

Disability Insurance

401(k) Company Match

401(k) Retirement Plan

Employee Stock Purchase Plan

Paid Vacation

Paid Sick Leave

Paid Holidays

Unlimited Paid Time Off

Wellness Program

Phone/Internet Stipend

Risks

Emerging Asian tool manufacturers increase competition, impacting market share and pricing.

Stricter environmental regulations may raise production costs for power tools.

Growing tool rental services could reduce individual tool purchases, affecting sales.

Differentiation

Stanley Black & Decker integrates WhisperDrive technology, enhancing product performance and market appeal.

DEWALT's POWERSHIFT system reduces CO2e emissions by up to 60%, leading in eco-friendly tools.

CRAFTSMAN's seven 2024 Pro Tool Innovation Awards highlight its industry-leading innovation.

Upsides

Partnership with WECS Renewables expands reach into the renewable energy sector.

Increased demand for eco-friendly tools boosts DEWALT's market traction in North America.

DEWALT's tool donation initiative supports tradespeople, potentially increasing brand loyalty.

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