VP of Content

Remote

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Not SpecifiedCompensation

Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Financial Media, Digital Assets, CryptocurrencyIndustries

Requirements

Candidates must be crypto-native with a deep understanding of the crypto industry and cultural zeitgeist. Proven ability to craft compelling narratives, shape industry stories, and lead content strategy is essential. Experience in a player-coach role, strong collaborative spirit, and comfort with experimentation are required. A demonstrated ability to drive organic growth and maintain a cohesive brand voice across multiple channels is also necessary.

Responsibilities

The VP of Content will lead media and events programming, providing strategic direction across podcasts, newsletters, and events. They will define and evolve brand identities, shape content themes, and offer guidance on narratives. Responsibilities include mentoring creators, providing feedback to refine content voice and impact, and implementing organic growth strategies to increase subscribers. The role also involves driving cross-platform alignment and optimizing content delivery across all channels.

Skills

Content Strategy

Digital Assets

Crypto

Narrative Crafting

Media

Podcasts

Newsletters

Events

Brand Strategy

Leadership

Storytelling

Blockworks

Financial media focused on digital assets

About Blockworks

Blockworks delivers news and insights about digital assets, including cryptocurrencies like Bitcoin and Ethereum. The company provides high-quality information through various channels such as editorial content, newsletters, podcasts, and events, helping millions of investors navigate the digital asset market. Unlike many financial media companies, Blockworks focuses specifically on digital assets, catering to both individual and institutional investors. Their goal is to empower investors with critical analysis and premium insights, enabling them to make informed investment decisions. Revenue is generated through advertising, sponsorships, event ticket sales, and potentially premium content subscriptions.

New York City, New YorkHeadquarters

2018Year Founded

$11.8MTotal Funding

SERIES_ACompany Stage

Fintech, Financial ServicesIndustries

51-200Employees

Benefits

Health Insurance

Remote Work Options

Unlimited Paid Time Off

Parental Leave

Home Office Stipend

Professional Development Budget

Risks

Competition from CoinDesk and The Block challenges Blockworks' market position.

Cryptocurrency market volatility affects Blockworks' audience engagement and revenue.

Regulatory scrutiny on crypto content may increase Blockworks' compliance costs.

Differentiation

Blockworks offers premium insights and analysis on digital assets for investors.

The company hosts formal events like the Digital Asset Summit for industry networking.

Blockworks' acquisition of The Drop expands its coverage of the web3 ecosystem.

Upsides

Increased interest in DeFi and NFTs boosts demand for Blockworks' specialized content.

Institutional investors entering crypto markets need Blockworks' high-quality information.

Podcasts' popularity offers Blockworks opportunities for audience growth and monetization.

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