Director, Enterprise Marketing
ClioSalary not specified
Full Time
Senior (5 to 8 years), Expert & Leadership (9+ years)
Not SpecifiedCompensation
Expert & Leadership (9+ years)Experience Level
Full TimeJob Type
UnknownVisa
Healthcare, TechnologyIndustries
Requirements
- 8+ years in B2B marketing with at least 3 years in a senior leadership role
- Deep experience in product marketing and brand strategy for enterprise SaaS
- Proven ability to scale marketing functions in VC/PE-backed growth-stage companies
- Strong understanding of technical buyers; ability to market complex products with clarity
- Experience leading content marketing, thought leadership, and/or strategic partnerships to build credibility
- Familiarity with ABM programs, demand generation, and marketing analytics
- Bonus: Experience in healthcare, life sciences, or with M&A and integration strategy
Responsibilities
- Own the marketing vision: Architect and execute a strategic marketing roadmap that supports H1's business objectives and revenue goals, with a strong emphasis on product marketing, narrative development, and brand positioning
- Lead Product Marketing: Translate technical features into customer-centric messaging. Work across Product, Sales, and Customer Success to drive go-to-market success and position H1 as a must-have solution for technical buyers
- Build the brand: Develop and evolve H1's brand strategy. Strengthen our market credibility through content, storytelling, partnerships, and third-party validation
- Scale the team: Build, lead, and develop a high-impact marketing organization. Set the bar for performance while fostering a culture of creativity, curiosity, and accountability
- Drive pipeline and demand: Own how marketing supports revenue—from campaigns to content to ABM strategies. Partner closely with sales leadership to generate and accelerate pipeline
- Measure what matters: Define and track KPIs to assess marketing effectiveness. Use data to continuously optimize programs, channels, and spend
Skills
Product Marketing
Brand Strategy
Demand Generation
ABM
Go-to-Market
Content Marketing
Storytelling
Marketing Leadership
Data-Driven Optimization
KPIs
H1
Healthcare data analytics and research solutions
About H1
H1.co operates in the healthcare technology sector, focusing on connecting healthcare professionals with research and insights. The company provides data-driven solutions that help clients, including healthcare professionals, life sciences companies, payors, and patients, make informed decisions. H1.co's products utilize healthcare data to offer insights for various applications such as clinical trial design and market access. Unlike many competitors, H1.co emphasizes the democratization of healthcare data and offers a free platform, H1 Connect, for accessing expert insights. The company's goal is to enhance the efficiency of healthcare delivery and research by providing accurate and comprehensive data.
New York City, New YorkHeadquarters
2017Year Founded
$181.9MTotal Funding
SERIES_CCompany Stage
Data & Analytics, Biotechnology, HealthcareIndustries
201-500Employees
Risks
Integration of Ribbon Health may lead to data inconsistencies.
AI-driven platforms like GenosAI Pro risk biases in trial designs.
Global expansion through H1 Connect may face regulatory hurdles.
Differentiation
H1 offers a comprehensive healthcare platform connecting diverse stakeholders in real-time.
The company provides AI-enabled data analytics for strategic insights in life sciences.
H1's Trial Landscape platform enhances clinical trial diversity and efficiency.
Upsides
H1's acquisition of Ribbon Health strengthens its data management capabilities.
The partnership with CTI advances diversity and efficiency in clinical trials.
H1's inclusion in the New York Digital Health 100 highlights its innovation.
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