VP, GTM Campaigns & Client Experience | Remote, USA at Optiv

Overland Park, Kansas, United States

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Not SpecifiedCompensation

Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Cybersecurity, TechnologyIndustries

Requirements

Willingness to jump in and bridge strategy by rolling up sleeves through to execution
Ability to lead national campaigns strategy and hands-on execution
Experience working cross-functionally with sales leadership, sales operations, marketing, consulting services, and partners
Expertise in developing sales plays, campaign tools, and results measurement
Proven track record in client experience initiatives, retention programs, and post-sale relationship management
Capability to architect strategies and sales plays to drive revenue growth and define sales excellence best practices
Experience managing a team of GTM Managers
Partnership skills with sales enablement for training, risk mitigation, and change management
Strategic advisory experience for high-priority clients
Proficiency in customer health analytics, churn analysis, and metrics ownership

Responsibilities

Own a comprehensive GTM excellence plan including alignment of sales and marketing strategies, operational insights, and execution
Architect strategies and sales plays to drive revenue growth, defining sales excellence best practices
Manage a team of GTM Managers to drive consistency, scalability, metric actions, and initiatives across segments
Establish national campaign timelines, project plans, and expectations across stakeholders for leadership reviews and performance updates
Partner with enablement to prioritize training aligned with sales needs and mitigate risks/barriers to change
Develop and lead the company’s client retention and experience strategy aligned with business goals
Create and implement scalable initiatives to improve the customer journey, loyalty, and lifetime value
Serve as the strategic advisor and escalation point for high-priority clients
Design and manage retention programs, renewal strategies, and customer success initiatives
Increase retention rates, net dollar retention, renewal rates, and expansion of current solutions
Generate a complete view of the customer (needs, expectations, perceptions) and communicate insights internally
Develop and deploy client insight-based action plans across cross-functional teams to prevent issues and create value
Own client satisfaction and retention metrics; analyze churn data and develop proactive strategies
Collaborate with senior leadership to define customer segmentation and drive renewal/upselling strategies
Oversee implementation of loyalty and engagement programs
Use customer health analytics to guide decisions, improve retention, and identify expansion opportunities
Maintain focus on minimizing churn and treating retention as a primary growth lever
In partnership with SVP, GTM, own the voice of the client across all channels

Skills

GTM Strategy

Campaign Management

Sales Operations

Client Experience

Pipeline Management

Revenue Growth

Team Management

Sales Plays

Retention Programs

Cross-Functional Leadership

Marketing Alignment

Metrics Measurement

Project Management

Optiv

Cybersecurity advisory and solutions provider

About Optiv

Optiv helps businesses manage and reduce cyber risks by providing advisory services and solutions tailored to their specific needs. Their services cover the entire cybersecurity lifecycle, including strategy development, technology validation, and implementation of security measures. They serve nearly 6,000 clients across various industries, such as retail, manufacturing, and healthcare, ensuring that sensitive information is protected and digital systems remain secure. Unlike many competitors, Optiv focuses on customized solutions and ongoing support, adapting to the evolving cybersecurity landscape. Their goal is to empower organizations to secure their operations effectively and prepare for future challenges in technology, such as AI and IoT.

Denver, ColoradoHeadquarters

2015Year Founded

$12MTotal Funding

ACQUISITIONCompany Stage

Cybersecurity, AI & Machine LearningIndustries

1,001-5,000Employees

Risks

Rising competition from AI-driven cybersecurity firms like Secuvy.

Complexity in managing numerous cybersecurity tools may hinder effectiveness.

Meeting Zero Trust compliance deadlines requires significant investments.

Differentiation

Optiv offers comprehensive cybersecurity solutions tailored to diverse industry needs.

The company excels in Zero Trust architecture implementation for federal agencies.

Optiv's Future Point initiative explores AI, quantum computing, and IoT impacts.

Upsides

Optiv's AI Security Services enhance innovation and efficiency for clients.

Recognition as a leader in IDC MarketScape boosts Optiv's consulting credibility.

Increased cybersecurity budgets reflect growing demand for Optiv's services.

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