Vice President, Revenue (Onsite) at Weedmaps

Austin, Texas, United States

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Not SpecifiedCompensation

Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Cannabis, Software, SaaS, E-commerce, Ad-techIndustries

Requirements

10+ years in software, SaaS, e-commerce, or ad-tech revenue leadership, with 5+ years in senior or executive roles
Demonstrated ability to build and scale enterprise-level revenue organizations using data, systems, and structured methodologies
Deep experience with CRM and RevOps infrastructure (Salesforce, HubSpot, Gong, Clari, Looker, Amplitude, etc.)
Expertise in technical/solution selling, pipeline management, revenue modeling, and operational rigor
Proven success transforming teams from relationship-driven selling into predictable, process-driven enterprise GTM machines
Strong analytical and financial acumen, with the ability to define KPIs, diagnose performance gaps, and optimize systems
Exceptional communication and cross-functional leadership skills
Willing and able to travel frequently to Irvine and additional markets
Bonus: Experience selling into multi-location retail, marketplaces, or complex operational environments
Bonus: Familiarity with marketplace dynamics

Responsibilities

Lead the design, optimization, and execution of a scalable revenue strategy rooted in enterprise-grade rigor and SaaS best practices
Own the full revenue engine: pipeline development, sales execution, onboarding, customer success, and expansion
Introduce and operationalize enterprise selling methodologies (MEDDICC, Challenger, SPICED, etc.) to uplevel a cannabis-savvy team into a high-performing enterprise GTM organization
Build and manage a revenue organization across sales, account management, customer success, partnerships, and RevOps
Develop forecasting, quota, compensation, and territory models based on data and repeatable frameworks
Partner with Product, Marketing, and Finance to tightly align GTM strategy with product roadmap, launch plans, and revenue targets
Oversee pricing architecture, packaging, discounting, and monetization strategy across all product lines and markets
Drive sales enablement, playbook creation, onboarding programs, and continuous training grounded in technical selling excellence
Implement revenue dashboards, analytics, and operational reviews to track KPIs and improve conversion, retention, and expansion
Ensure that all revenue activities comply with cannabis regulations while leveraging enterprise best practices for governance, documentation, and auditability
Evaluate and launch new revenue streams, channels, and partnerships that align with SaaS and platform business models
Hire, coach, and lead a multidisciplinary revenue team with a strong focus on enterprise skills, technical fluency, and process discipline
Serve as the executive voice for revenue strategy, providing data-backed insights, market intelligence, and forecasting accuracy to leadership and the board
Foster a culture of accountability, continuous improvement, and operational excellence across the revenue organization
Implement scalable systems, automation, and workflows that support multi-market and multi-product growth
Champion cross-functional collaboration, ensuring alignment around customer experience, GTM execution, and product-market fit

Skills

Key technologies and capabilities for this role

SaaSRevenue OperationsSales StrategyCustomer SuccessForecastingPricing StrategyMEDDICCChallengerSPICEDGTMRevOpsSales EnablementAnalyticsKPIs

Questions & Answers

Common questions about this position

Is this role remote or onsite?

This is an onsite role requiring 5 days per week in the office.

What experience is required for this position?

Candidates need 10+ years in software, SaaS, e-commerce, or ad-tech, with deep expertise in building scalable revenue engines.

What salary or compensation does this role offer?

This information is not specified in the job description.

What kind of company culture does Weedmaps promote for this role?

The role emphasizes fostering a culture of accountability, continuous improvement, and operational excellence across the revenue organization.

What makes a strong candidate for the Vice President, Revenue role?

A strong candidate is a highly analytical, operationally minded, technical, and data-driven leader with enterprise-grade experience in SaaS or similar, skilled in building systems, processes, and predictable revenue performance rather than being a flashy dealmaker.

Weedmaps

Online platform connecting cannabis consumers and businesses

About Weedmaps

Weedmaps connects cannabis consumers, patients, retailers, doctors, and brands through its online platform. It provides a directory of marijuana dispensaries, delivery services, and cannabis products, making it easy for users to find what they need. The platform allows users to search for specific products based on cannabinoids like CBD and THC, catering to different preferences. Weedmaps operates on a marketplace model, generating revenue from subscription fees paid by cannabis retailers and brands, as well as through advertising services. This approach not only supports the businesses listed but also offers consumers valuable information and educational content about cannabis. Additionally, Weedmaps provides tools for businesses, such as point-of-sale systems and compliance software, to help them operate efficiently. The goal of Weedmaps is to serve as a comprehensive resource for anyone involved in the cannabis industry, enhancing the connection between consumers and businesses.

Irvine, CaliforniaHeadquarters

2008Year Founded

$316.1MTotal Funding

IPOCompany Stage

Data & Analytics, Consumer GoodsIndustries

501-1,000Employees

Benefits

Health Insurance

Dental Insurance

Vision Insurance

Life Insurance

Disability Insurance

401(k) Retirement Plan

401(k) Company Match

Paid Vacation

Paid Sick Leave

Paid Holidays

Family Planning Benefits

Fertility Treatment Support

Mental Health Support

Wellness Program

Risks

Increased competition from expanding local dispensaries like Purple Lotus.

The take-private offer may create uncertainty among investors and stakeholders.

Regulatory challenges may complicate the implementation of the medical cannabis card program.

Differentiation

Weedmaps offers a comprehensive directory of cannabis dispensaries and delivery services.

The platform provides detailed product information, enhancing consumer purchasing decisions.

Weedmaps' dual revenue model includes subscription fees and advertising services.

Upsides

Growing interest in cannabis education boosts demand for Weedmaps' educational content.

The rise of medical cannabis programs expands Weedmaps' user base and service offerings.

The 'Best of Weedmaps' program enhances consumer engagement and platform loyalty.

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