Vice President, Enterprise Platforms at Kick

Toronto, Ontario, Canada

Apply Now

Not SpecifiedCompensation

Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Healthcare, Pharmaceutical, Life SciencesIndustries

Requirements

10+ years in digital marketing with 5+ years leading organic search programs (agency experience preferred)
Experience building SEO or organic search programs within regulated industries
Deep expertise in technical SEO, content optimization, information architecture, and site performance
Hands-on experience with emerging generative search or GEO approaches
Ability to define metrics, analyze performance, and use data to guide recommendations
Strong collaboration and client-facing communication skills across cross-functional teams
Experience with pharmaceutical, healthcare, or life-sciences clients (desired)
Background in global or international SEO or GEO initiatives (desired)
Familiarity with AI-driven content tools and their relationship to search visibility (desired)
Experience selecting or managing SEO/GEO technology platforms (desired)
Budget, vendor, or P&L-related leadership experience (desired)
Ability to support thought leadership and internal capability development (desired)

Responsibilities

Lead the development of organic search and GEO strategies for healthcare and pharmaceutical clients
Build and guide a cross-functional team spanning SEO, technical specialists, content, analytics, and GEO disciplines
Design frameworks that optimize sites and content for generative engines and structured data environments
Partner with medical, regulatory, content, and creative teams to ensure content is discoverable and compliant
Develop measurement frameworks that assess visibility, engagement, and GEO-specific performance

Skills

Key technologies and capabilities for this role

SEOGenerative Engine OptimizationGEOOrganic SearchContent StrategyTechnical SEOAnalyticsStructured DataAI-driven DiscoveryHealthcare Compliance

Questions & Answers

Common questions about this position

Is this role remote or on-site?

This is an on-site position.

What experience is required for this Vice President role?

Candidates need 10+ years in digital marketing with 5+ years leading organic search programs, preferably in an agency, plus experience building SEO programs in regulated industries.

What key skills are essential for this position?

Deep expertise in technical SEO, content optimization, information architecture, and site performance is required, along with hands-on experience in generative search or GEO, data analysis for metrics, and strong collaboration and client-facing communication skills.

What is the company culture like at Klick?

Klick fosters a high-performance, people-first culture emphasizing creativity, collaboration, innovation, and impact, and is consistently recognized as a Best Managed Company, Most Admired Corporate Culture, and Great Place to Work.

What makes a strong candidate for this VP role?

A strong candidate will have agency experience leading organic search in regulated industries like healthcare or pharma, deep technical SEO and GEO expertise, and desired experience with life-sciences clients, global SEO, or AI-driven content tools.

Kick

Financial management for small businesses and creators

About Kick

Kick.co helps small business owners, freelancers, and creators manage their finances more effectively. The company offers a range of services that simplify bookkeeping, maximize tax deductions, and provide cash back opportunities. Users connect their debit or credit cards to Kick.co's platform, which automatically categorizes their business income and expenses, saving them significant time and reducing audit risks. Kick.co operates on a subscription model, providing both automated and human-assisted support, ensuring users receive timely and personalized financial advice. Unlike traditional banks, Kick.co partners with Blue Ridge Bank N.A. to offer banking services. The goal of Kick.co is to help its users save time and money, with the average member saving around $15,452 annually through tax deductions and cash back, while also fostering a community for sharing financial tips.

Palo Alto, CaliforniaHeadquarters

2021Year Founded

$8.8MTotal Funding

SEEDCompany Stage

FintechIndustries

11-50Employees

Benefits

Paid Vacation

Company Equity

Risks

Increased competition from new AI-driven bookkeeping startups.

Sudden influx of users may strain Kick's resources and service quality.

Dependence on Blue Ridge Bank N.A. for banking services poses potential risks.

Differentiation

Kick offers a unique social banking platform for crowdsourcing tax deductions.

The platform automates bookkeeping, saving users 40 to 80 hours annually.

Kick combines AI-driven advice with human-assisted support for personalized financial management.

Upsides

Kick can capture market share from Bench's 12,000 former clients.

Recent $9 million funding supports growth and AI-driven financial solutions.

Increased demand for automated bookkeeping due to Bench's shutdown.

Land your dream remote job 3x faster with AI

Try Jobo Free