Global Head of Events
Kraken$116,600 - $259,700/year
Full Time
Expert & Leadership (9+ years)
Not SpecifiedCompensation
Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level
Full TimeJob Type
UnknownVisa
Retail Media, Advertising, Media, TechnologyIndustries
Requirements
- 10–15+ years of experience in large-scale event strategy, experiential marketing, or production
- Proven experience leading an event team at the director or senior leadership level
- Expertise in the media, advertising, retail media, or technology industries
- Strong strategic thinker with the ability to build, document, and present long-term vision
- Exceptional operational oversight — anticipating details, solving problems, and ensuring excellence
- Strong written, verbal, and executive communication skills
- Experience managing large, complex budgets
- Ability to build trust and alignment across cross-functional teams
- Ability to travel as needed
- Bachelor’s degree in marketing, communications, business, or a related field
Responsibilities
- Set the experiential vision and develop the annual event strategy, optimizing scale, purpose, and investment with the goal of elevating Walmart Connect’s industry presence, positioning the brand as a must-buy media partner
- Lead and develop a team of 9+ event professionals, fostering a high-performing culture with clear goals, coaching, and accountability
- Enable revenue and client engagement by supporting sales with opportunities for deeper relationships and top-to-top meetings
- Oversee all internal and external event planning and execution, ensuring experiences are consistent, scalable, efficient, and aligned to business priorities
- Provide onsite leadership at major activations, upholding brand standards and solving issues in real time
- Guide creative and experiential development, ensuring concepts reflect Walmart Connect’s narrative and drive business outcomes
- Document and optimize operational processes, building playbooks and workflows that ensure quality and efficiency
- Manage all event budgets, including forecasting, approvals, contracts, and invoice oversight in partnership with Finance
- Measure performance and impact, defining success metrics and leading quarterly reporting, insights, and recommendations
- Build strong cross-functional partnerships across Sales, Marketing, Creative, Brand Strategy, Communications, and leadership teams and ensure cross-functional accountability
Skills
Key technologies and capabilities for this role
Questions & Answers
Common questions about this position
What is the salary for the Director of Industry Marketing role?
This information is not specified in the job description.
Is this a remote position or does it require office work?
This information is not specified in the job description.
What experience is required for this role?
The ideal candidate brings deep experience from the media, advertising, or tech industry and proven success leading high-visibility event programs.
What team will I be leading in this position?
You will lead and develop a team of 9+ event professionals, fostering a high-performing culture with clear goals, coaching, and accountability.
What makes a strong candidate for this Director of Industry Marketing role?
A visionary strategist and operational expert with deep industry experience who can lead high-visibility events, guide a team, and translate strategy into world-class experiences that drive revenue.
Walmart
Global retail chain offering affordable products
About Walmart
Walmart operates a chain of hypermarkets, discount department stores, and grocery stores, providing a wide variety of products at low prices to everyday consumers, families, and communities. The company combines physical retail locations with an e-commerce platform, allowing customers to shop for groceries, apparel, electronics, and household items both in-store and online. Walmart's efficient supply chain management and large-scale purchasing enable it to maintain affordability, setting it apart from competitors. The company also offers financial services and health and wellness services, including pharmacies and vision centers. Walmart's goal is to save people money and support communities, as demonstrated by its efforts during the COVID-19 pandemic and its commitment to social responsibility, including programs for veterans and military families.
Bentonville, ArkansasHeadquarters
1962Year Founded
$5,515MTotal Funding
IPOCompany Stage
Financial Services, Consumer GoodsIndustries
10,001+Employees
Benefits
PTO: Paid vacation, sick time, personal time and holiday time
10% discount on regularly priced general merchandise and fresh fruits and vegetables
6% 401(k) match to all employees, including hourly workers, after one year
Roth IRA available
Associate Stock Purchase Plan
maximum and eligible preventive care covered at 100%
Health reimbursement plans
Risks
Rising U.S. labor costs could pressure profit margins.
Amazon's grocery delivery expansion threatens Walmart's market share.
Fintech investments expose Walmart to financial regulatory risks.
Differentiation
Walmart's omnichannel strategy integrates physical and online retail seamlessly.
The company offers a wide range of products at consistently low prices.
Walmart's commitment to community support enhances its brand reputation.
Upsides
Walmart's investment in fintech expands its financial services offerings.
Robotics integration in distribution centers boosts operational efficiency.
Culturally themed product lines attract diverse customer segments.
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