Nielsen

Strategic Initiatives, Director

Illinois City, Illinois, United States

Not SpecifiedCompensation
Expert & Leadership (9+ years)Experience Level
Full TimeJob Type
UnknownVisa
Market Research, Data & Analytics, Consumer InsightsIndustries

Strategic Initiatives Director

Employment Type: Full-time Location Type: Remote

Company Description

Who We Are: MRI-Simmons is a leading consumer insights company. We are an established organization, with a great brand, that is aggressively reinventing itself through investments in technology and people!

Background: MRI-Simmons powers media and marketing planning, profiling, segmentation and target audience activation by delivering high-quality, representative data through survey and data partnerships. As clients want to integrate their first-party data in audience development, and we want to expand the number of data assets that can be leveraged for more complex target/audience building and real-time activation of those audiences, it is essential that we continue to build frictionless experiences across their workflows that bring efficient speed to insights & recommendations at scale.

Job Description

We are seeking an organized, results-driven Strategic Initiatives Director to support a portfolio of growth initiatives, ensuring appropriate cross-functional engagement for the delivery of legal/regulatory compliant innovative technology and products. The Director will set timelines, goals, and milestones aligned with strategic business deliverables, manage delivery across growth products and services, and guide best practices for organization, communication, and tracking. The role involves driving continued progress and excellence in data, technology, and compliance, with business and product stakeholders. The role will also engage with strategic partnerships and vendors, managing relationships, coordinating, and delivering against key milestones. This is a full-time, non-contract position reporting to the SVP of Product Strategy.

Responsibilities

  • Architect and execute a strategic roadmap for data partnerships, contractual frameworks, and compliance alignment to support scalable growth initiatives.
  • Oversee end-to-end project lifecycle management, including schedule optimization, risk mitigation, and stakeholder engagement.
  • Drive cross-functional collaboration to support product and technology development from R&D through launch, ensuring alignment with business objectives.
  • Facilitate seamless coordination across technology, legal, procurement, and product teams to accelerate initiative delivery and operational efficiency.
  • Proactively identify, assess, and escalate risks and blockers in the product development lifecycle to ensure timely resolution and delivery.
  • Support vendor and partner relationship management, including contract oversight and alignment with annual operating and capital expenditure plans.
  • Lead initiatives related to data governance, serving as a strategic liaison between product teams and governance stakeholders to ensure compliance and data integrity.
  • Champion quality assurance protocols to safeguard company data assets and uphold operational excellence.
  • Develop and institutionalize decision-making frameworks that enhance cross-functional accountability and accelerate execution.
  • Evaluate and onboard strategic data partners and vendors aligned with long-term business goals and innovation priorities.
  • Design and refine initiative tracking systems and performance metrics to drive transparency, accountability, and continuous improvement.

Qualifications

Experience & Skills:

  • Strong background in risk mitigation.
  • Ability to lead discussions with senior leadership, providing insights and recommendations.
  • Focus on execution, accountability, and results.
  • Experience managing or supporting high-impact programs, initiatives, or business units.
  • Exceptional cross-team collaboration across functions and organizations.
  • Knowledge of various tech and business optimization trends for strategic planning.
  • Experience helping manage resource and budget plans for timely, on-budget delivery.

Skills

Strategic Initiatives
Data Partnerships
Contractual Frameworks
Compliance
Project Management
Roadmap Development
Stakeholder Management
Vendor Management
Product Strategy
Technology

Nielsen

Global measurement and data analytics provider

About Nielsen

Nielsen provides measurement and data analytics services to help businesses understand consumers and markets globally. The company operates through two main divisions: Nielsen Global Media, which offers reliable metrics for the media and advertising industries, and Nielsen Global Connect, which supplies consumer packaged goods manufacturers and retailers with actionable insights about the marketplace. Nielsen combines its proprietary data with other sources to give clients a comprehensive view of current trends and future opportunities. With a presence in over 100 countries, Nielsen aims to support companies in making informed decisions to drive innovation and growth.

Town of Clarkstown, New YorkHeadquarters
1963Year Founded
$45.1MTotal Funding
ACQUISITIONCompany Stage
Data & Analytics, ConsultingIndustries
10,001+Employees

Benefits

Health Insurance
401(k) Retirement Plan
401(k) Company Match
Unlimited Paid Time Off

Risks

Competition from digital-native analytics firms threatens Nielsen's market share.
Privacy regulations may impact Nielsen's data collection capabilities.
Private equity acquisition could lead to strategic shifts misaligned with client needs.

Differentiation

Nielsen offers comprehensive cross-platform measurement solutions, including mobile media markets.
The Diverse Media Equity program elevates diverse-owned media companies' visibility.
Nielsen Impact Score evaluates marketing value of university athletic programs.

Upsides

Acquisition of Telephia enhances Nielsen's mobile media measurement capabilities.
Partnerships with P&G and NMSDC support diverse media representation.
Collaboration with TikTok improves digital audience measurement services.

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