Sr. Social Media Strategist at Tombras

Knoxville, Tennessee, United States

Tombras Logo
Not SpecifiedCompensation
Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Advertising, MarketingIndustries

Requirements

  • 6+ years of experience in social media management, strategy and content creation
  • Excellent written and verbal communication skills
  • Experience with social media analytics and reporting tools
  • Desire to build and foster engaged communities and create award-winning social-first work with a team of highly motivated creatives and strategists
  • Experience managing and leading a team, giving feedback, setting goals, and fostering a positive team culture
  • Ability to work collaboratively with cross-functional teams
  • Ability to proofread content for grammatical accuracy and maintain style consistency across pieces
  • Public speaking skills to ensure ideas are presented effectively and coherently
  • Passion for current and emerging social media platforms, trends, and best practices
  • Strong project management and organizational skills, and ability to prioritize and manage multiple projects simultaneously
  • An attitude of positivity, adaptability, curiosity, and exploration

Responsibilities

  • Lead day-to-day social strategy efforts across various client brands
  • Collaborate with creative directors, community managers, brand strategists, project managers, account teams, and analysts all in-house to produce best-in-class social media content
  • Drive advanced, on-trend social strategy and brand playbook creation across various clients
  • Present creative concepts and performance analysis to agency leadership and clients
  • Formulate and evolve best-in-class social media strategies spanning audience insights, channel mix, content strategy, community management, influencer marketing, paid media, and more
  • Oversee execution of omnichannel social campaigns from creative concept through deployment, optimization, and results analysis
  • Manage and mentor a team of social media managers
  • Continuously explore new social platforms, functionalities, and technologies to push boundaries
  • Consult existing and prospective clients on leveraging social to achieve brand and business goals
  • Work at the speed of social - fast! Which means more opportunities to make exceptional and impactful content

Skills

Key technologies and capabilities for this role

Social Media StrategyCultural InsightsConsumer InsightsContent StrategyCommunity ManagementInfluencer MarketingPaid Social MediaPerformance AnalysisOmnichannel CampaignsAudience InsightsBrand PlaybookSocial Platforms

Questions & Answers

Common questions about this position

What is the location for this Sr. Social Media Strategist role?

The position is based in Knoxville, with relocation assistance that may be provided.

What experience level is required for this position?

Candidates need 6+ years of experience in social media management, strategy, and content creation.

What key skills are needed for the Sr. Social Media Strategist role?

Required skills include excellent written and verbal communication, experience with social media analytics and reporting tools, team management experience, and strong project management abilities.

What is the team structure like for this role?

The role reports to the VP of Social Media, manages and mentors a team of social media managers, and collaborates with cross-functional in-house teams including creative directors, community managers, brand strategists, project managers, account teams, and analysts.

What does the company culture feel like at Tombras?

The culture is fast-paced, moving at the speed of culture and social media, with a collaborative team of highly motivated creatives and strategists focused on building obsessive fandoms and creating award-winning social-first work.

Tombras

Full-service digital advertising and analytics agency

About Tombras

Tombras is a full-service agency specializing in digital advertising, leveraging data analytics and creative strategies to drive business results for clients across various industries. The company is known for its expertise in connecting data and creativity to achieve impactful outcomes, utilizing technologies such as data analytics and creative strategies for digital advertising.

New York City, New YorkHeadquarters
1946Year Founded
VENTURE_UNKNOWNCompany Stage
Consulting, Consumer SoftwareIndustries
11-50Employees

Benefits

Unlimited Paid Time Off
Generous parental leave
Health Insurance
Dental Insurance
Vision Insurance
401(k) Company Match
401(k) Retirement Plan

Risks

AI-driven marketing platforms increase competition for traditional strategies.
Ad-blocking technology reduces digital advertising effectiveness.
Stricter privacy regulations limit consumer data collection for targeted advertising.

Differentiation

Tombras leverages AI-driven personalization to enhance customer engagement and conversion rates.
The company integrates augmented reality to create immersive advertising experiences.
Tombras focuses on sustainability in marketing, appealing to environmentally conscious consumers.

Upsides

Short-form video content offers new engagement opportunities with younger audiences.
Data analytics and machine learning optimize ad spend and improve campaign efficiency.
Increased focus on AI-driven personalization enhances campaign effectiveness.

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