Sr Program Manager, Creative Tech & Enablement at Target

Minneapolis, Minnesota, United States

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$71,000 – $128,000Compensation

Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Retail, Creative ServicesIndustries

Requirements

Strategic, creative-minded approach to enable creative teams through integration and adoption of future-forward technology and tooling
Deeply rooted in empathy, trust, understanding, and communication, leading with curiosity and respect for current creative workflows
Ability to demystify technologies like GenAI, pilot tools like 3D mockup builders, or create plugins like Adobe tools to accelerate concepting
Creative fluency to bring clarity, confidence, and hands-on experimentation
Experience working closely with partners across Marketing Capabilities, Product, and Engineering (without owning platform sourcing, governance, or compliance)

Responsibilities

Establish strong, collaborative relationships across Creative and Marketing Capabilities; leverage other teams to advance Creative objectives; promote and model key Target behaviors
Identify areas where technology can enhance creative speed, quality, and impact within Target Creative
Engage in active discovery with stakeholders to capture creative use cases and define requirements that inform pilots and prototypes
Ensure updates and progress are communicated back to teams to maintain transparency and momentum
Translate creative ambitions and challenges into actionable technical opportunities
Rapidly design, prototype, and test tools and processes that improve creative ideation, production, and storytelling; leverage research, user feedback, and cultural insights to drive iteration
Champion creative-first change management by introducing new tools and workflows through hands-on demonstrations, in-context examples, and accessible training
Build trust and excitement around new capabilities by showing their direct impact on creative work
Define and document repeatable processes for piloting, refining, and integrating creative technology

Skills

Program Management

Creative Technology

Technology Enablement

Strategic Planning

Innovation

Storytelling

Design

Production

Tool Integration

Team Enablement

Target

Retailer offering diverse consumer goods

About Target

Target Corporation is a retail company that offers a wide range of products, including clothing, electronics, home goods, and groceries, through nearly 2,000 stores and an online platform. Its "Design For All" philosophy allows it to provide high-quality, affordable products that cater to diverse customer needs. Target differentiates itself from competitors with its owned brands and the Target Circle loyalty program, which enhances customer engagement. The company's goal is to support sustainability and community initiatives by giving back 5% of its profits to local communities.

Minneapolis, MinnesotaHeadquarters

2005Year Founded

N/ACompany Stage

Consumer GoodsIndustries

10,001+Employees

Benefits

Health Insurance

Dental Insurance

Vision Insurance

Life Insurance

Disability Insurance

Paid Sick Leave

Paid Holidays

Paid Vacation

401(k) Retirement Plan

Employee Discounts

Risks

Increased competition from online-only retailers like Amazon threatens Target's market share.

Rising labor costs due to new minimum wage laws could impact profit margins.

Supply chain vulnerabilities from geopolitical tensions may affect inventory and pricing strategies.

Differentiation

Target's 'Design For All' philosophy offers unique, high-quality products at affordable prices.

The Target Circle loyalty program enhances customer engagement and shopping experience.

Target's commitment to sustainability and community support sets it apart from competitors.

Upsides

Experiential retail and 'retailtainment' strategies can boost customer engagement and foot traffic.

Augmented reality integration offers immersive shopping experiences showcasing Target's unique designs.

Omnichannel retail strategies enhance customer experience by integrating online and offline shopping.

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