Specialist II, Site Experiences Korea at Nike

Seoul, South Korea, South Korea

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Not SpecifiedCompensation

Junior (1 to 2 years)Experience Level

Full TimeJob Type

UnknownVisa

Retail, E-commerce, Digital MarketingIndustries

Requirements

Bachelor's degree and at least 2 years of experience in e-commerce or retail business
Experience driving businesses with a consumer mindset
Experience executing data-driven strategies and building sales KPIs and reading web analytic data
Ability to lead initiatives across multiple functional teams
Knowledgeable around digital consumers and digital market/trends
Strong written and spoken communication skills in both Korean and English
Proven team player with passion for the Nike brand

Responsibilities

Collaborate daily with Marketing, SMD, Planning, Operations, Nike’s vendors, and technology team to ensure campaigns and initiatives are launched as planned
Define and implement digital experiences for Nike.com and Nike App consumers that exceed expectations
Drive demand by creating and executing plans in partnership with cross-functional teams
Coordinate and lead efforts across teams to bring data-driven initiatives to life for consumers shopping across commercial platforms
Develop monthly and weekly plans for Nike’s Digital Business across platforms in preparation for seasonal kick-offs, ensuring energy through the 13-week calendar
Provide insights on prioritized products, key franchises, and seasonal collections to inform buying strategies and investment decisions
Develop and execute plans to maximize business of key marketing and invested styles, achieving planned sell-through levels, with constant reviews and updates to site merchandising of product walls focused on Sport
Lead initiatives that strengthen Sport as a key focus area across digital experiences
Partner and collaborate with Marketing and Membership teams to gain and provide consumer/member insights that improve business and digital journeys
Lead the weekly read and react process for digital KPIs across products and product walls (traffic, conversion, demand, etc.) and create plans to optimize results
Read and understand analytics data to inform trends on online navigation and on-site search results, ensuring visitors easily find what they are looking for
Participate in the planning and execution of Nike’s digital commercial events (e.g., Member Days, Back to School) to define digital journeys beforehand and take actions to maximize results (site merchandising updates, product opportunities, etc.)

Skills

Key technologies and capabilities for this role

e-commerceretail businessdata-driven strategiessales KPIsweb analyticsdigital trendsKoreanEnglishcross-functional collaboration

Questions & Answers

Common questions about this position

What experience is required for this Site Experiences Specialist role?

A Bachelor's degree and at least 2 years of experience in e-commerce or retail business are required, along with experience driving businesses with a consumer mindset, executing data-driven strategies, building sales KPIs, and reading web analytic data.

What language skills are needed for this position?

Strong written and spoken communication skills in both Korean and English are required.

Who will I be working with in this role?

You will collaborate daily with the Nike Digital Business team, including Marketing, SMD, Planning, Operations, as well as Nike’s vendors and technology team.

Is this a remote position or does it require being in Korea?

This information is not specified in the job description.

What salary or compensation does this role offer?

This information is not specified in the job description.

Nike

Designs and sells athletic footwear and apparel

About Nike

Nike designs, manufactures, and sells a variety of footwear, apparel, equipment, and accessories aimed at athletes, fitness enthusiasts, and everyday consumers. Their products are created to be stylish and performance-oriented, catering to the needs of a diverse clientele. Nike operates through multiple sales channels, including retail stores, online platforms, and third-party retailers, and enhances its brand image through endorsements from well-known athletes and sports teams. A key aspect of Nike's approach is its membership program, which offers exclusive access to products and content, fostering a deeper connection with consumers. Unlike many competitors, Nike places a strong emphasis on sustainability and corporate responsibility, integrating these values into its operations and product development. The company's goal is to continue growing by creating products that resonate with consumers while promoting positive social and environmental impact.

Beaverton, OregonHeadquarters

1964Year Founded

IPOCompany Stage

Consumer Software, Social Impact, Consumer GoodsIndustries

10,001+Employees

Benefits

Health Insurance

Remote Work Options

Flexible Work Hours

Risks

Emerging sportswear brands increase competition through digital marketing and direct sales.

Rising raw material costs could impact Nike's profit margins.

Consumer backlash over labor practices could harm Nike's brand reputation.

Differentiation

Nike integrates electronics into footwear for active recovery, enhancing product innovation.

The company capitalizes on retro designs, appealing to nostalgic consumers.

Nike's strong brand loyalty is bolstered by high-profile athlete endorsements.

Upsides

Nike's partnership with Oaklands Wolves boosts brand visibility among younger demographics.

Significant investments indicate strong investor confidence in Nike's growth prospects.

Nike's recognition as a socially responsible stock appeals to environmentally conscious investors.

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