Social Media Manager at SOCi

Toronto, Ontario, Canada

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CA$56,000 – CA$65,000Compensation

Junior (1 to 2 years)Experience Level

Full TimeJob Type

UnknownVisa

Marketing, TechnologyIndustries

Requirements

Minimum of 2 years of demonstrated experience developing and executing social media strategy (preferably within an agency or established brand setting)
Strong organizational and communication skills
Superb writing, editing, and design abilities
Balance of creativity and analytical thinking

Responsibilities

Serve as the primary point of contact for key customers, fostering strong relationships and ensuring alignment with their social media strategies and business objectives
Potentially manage a defined book of customers, offering account management support as needed through activities like regular syncs, status updates, and troubleshooting to help ensure high-quality deliverables
Create and implement social media initiatives tailored to client objectives, leveraging data-driven insights and localized trends to enhance engagement and impact
As needed, provide oversight for a group of locations within a key account(s), ensuring the team delivers creative, targeted, and effective content that aligns with customer goals and brand standards
Collaborate cross-functionally to streamline project workflows, resolve obstacles, and maintain situational awareness of customer needs and overall satisfaction
Analyze the performance of social media content relative to client KPIs and refine strategies to optimize results
Provide guidance on Facebook boosting and ad management, ensuring proper execution and alignment with customer campaigns
Potentially partner with Customer Success Managers (CSMs) to conduct monthly and/or quarterly strategy sessions with clients, offering actionable recommendations to enhance their social media presence and that align with best practices
Actively participate in onboarding and mentoring new team members by providing training, shadowing, and creating knowledge-enhancing collateral
Stay informed of evolving social media trends, proactively recommending innovative ideas to position SOCi as a leader in the space

Skills

social media strategy

content creation

writing

editing

design

analytical thinking

account management

campaign management

SOCi

Digital marketing platform for multi-location businesses

About SOCi

SOCi offers a digital marketing platform specifically designed for multi-location businesses, helping them automate and scale their marketing efforts while maintaining brand consistency. The platform includes features like content publishing, local listing management, SEO solutions, and social media monitoring, allowing businesses to manage their local marketing campaigns effectively. A unique aspect of SOCi is the SOCi Locator, which promotes location-specific content to drive foot traffic. The company operates on a subscription model, aiming to enhance the online presence and customer engagement of its clients.

San Diego, CaliforniaHeadquarters

2012Year Founded

$184.6MTotal Funding

DEBTCompany Stage

Consulting, Consumer SoftwareIndustries

501-1,000Employees

Benefits

Health Insurance

Dental Insurance

Vision Insurance

401(k) Retirement Plan

401(k) Company Match

Unlimited Paid Time Off

Paid Holidays

Flexible Work Hours

Risks

Meta's content moderation changes may increase misinformation affecting SOCi's marketing channels.

Google's Merchant Center upgrade may disrupt SOCi clients' holiday marketing strategies.

Growing AI personalization trends may pressure SOCi to enhance its AI capabilities.

Differentiation

SOCi offers a unique CoMarketing Cloud for multi-location enterprises.

The SOCi Genius platform uses AI to automate marketing workflows at scale.

SOCi provides tools for local listing management and social media monitoring.

Upsides

SOCi's 334% revenue growth highlights its strong market position and client success.

The trend towards localized marketing aligns with SOCi's multi-location enterprise focus.

SOCi's inclusion in the MoxiCloud network expands its collaborative marketing reach.

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