Social Media Manager at Dorian

New York, New York, United States

Dorian Logo
Not SpecifiedCompensation
Mid-level (3 to 4 years)Experience Level
Full TimeJob Type
UnknownVisa
Food and Beverage, Media, EventsIndustries

Requirements

  • 4–6 years of experience in social media management, preferably within hospitality, media, or lifestyle brands
  • Deep understanding of Instagram, TikTok, and emerging social platforms
  • Proven success in influencer and community management
  • Excellent writing, communication, and project management skills
  • Strong creative sensibility with an eye for design and storytelling
  • Comfortable analyzing metrics and drawing insights from data
  • Experience with social media scheduling and analytics tools (e.g., Later, Sprout, Dash Hudson)
  • Ability to thrive in a fast-paced, high-touch environment with multiple brand voices

Responsibilities

  • Develop and manage multi-platform social strategies for Dorsia, @food, The Supper Club, and Surface
  • Plan and publish content across Instagram, TikTok, LinkedIn, and emerging platforms (e.g., Reddit)
  • Maintain a consistent brand voice and visual identity across all platforms
  • Partner with internal teams (Editorial, Partnerships, Events, PR) to align messaging and content calendars
  • Manage community engagement: monitor DMs, comments, and mentions; proactively engage with followers and relevant accounts
  • Maintain a curated list of 20–30 active ambassadors/influencers per month
  • Manage end-to-end influencer partnerships, from identification and outreach to contracting and performance tracking
  • Develop and distribute monthly ambassador briefs with campaign goals, messaging, and creative guidelines
  • Review and approve influencer content, ensuring alignment with brand standards
  • Experiment with new influencer formats and collaboration types to maximize ROI
  • Collaborate with the creative and editorial teams on shoots, campaigns, and storytelling opportunities
  • Provide creative guidance to freelancers, agencies, or contributors as needed
  • Ensure timely publishing and coordination with event activations and partnership announcements
  • Track engagement metrics (likes, shares, saves, mentions, follower growth) across all channels
  • Maintain a social dashboard/report to monitor performance and inform strategy
  • Present key insights and recommendations to leadership on a monthly basis
  • Stay current with trends, algorithm changes, and best practices in digital media
  • Act as the digital face of Dorsia and its brands — embodying our values of sophistication, curiosity, and cultural connection
  • Build and maintain strong relationships with our community, creators, and media partners
  • Support social coverage during events, launches, and experiences

Skills

Instagram
TikTok
LinkedIn
Reddit
Content Strategy
Community Engagement
Influencer Management
Social Media Analytics
Content Scheduling
Brand Voice
Campaign Management
Performance Tracking

Dorian

No-code platform for interactive storytelling

About Dorian

Dorian provides a no-code platform that helps fiction writers create personalized interactive content. This platform is designed for a wide range of writers, including those from underrepresented backgrounds, allowing them to engage with their fans in meaningful ways. Dorian operates as a social medium where writers can connect with their audience and monetize their work through subscription fees and transaction-based models. What sets Dorian apart from its competitors is its focus on user-friendly tools for content creation and discovery, which aims to democratize storytelling and amplify diverse voices in the creative writing community. The company's goal is to empower writers and enhance their ability to share their stories with a broader audience.

San Francisco, CaliforniaHeadquarters
2018Year Founded
$18.7MTotal Funding
SERIES_ACompany Stage
Consumer Software, EntertainmentIndustries
51-200Employees

Benefits

Competitive salary
Equity

Risks

Competition from platforms like StoryLoom and Twine is increasing.
Integration challenges may arise from the Nix Hydra acquisition.
IP-related legal challenges could occur with fan-created content.

Differentiation

Dorian offers a no-code platform for interactive storytelling, empowering fiction writers.
The platform allows creators to monetize content through subscriptions and transactions.
Dorian focuses on diverse creators, amplifying underrepresented voices in storytelling.

Upsides

Dorian raised $14 million in Series A funding to support its growth.
Partnership with Lionsgate enables fan fiction-based games from popular Hollywood IPs.
Acquisition of Nix Hydra enhances Dorian's interactive fiction game offerings.

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