SET - Service Lane Coach (Orlando, FL) at Dealer Inspire

Orlando, Florida, United States

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$79,000 – $84,000Compensation

Mid-level (3 to 4 years)Experience Level

Full TimeJob Type

UnknownVisa

Automotive, Tire DistributionIndustries

Requirements

Bachelor’s degree preferred in Business, Sales, Marketing, Management or related field, or equivalent work experience in lieu of degree
Minimum 5 years of experience in inventory management, dealership or automotive operations preferred
Experience working in a dealership’s parts department a plus
Excellent communication and facilitation skills, and attention to detail
Project management experience preferred
Ability to work in a fast-paced environment
Proficiency in software applications required for the role i.e. Microsoft Office
Meet the requirements of Dealer Tire’s Motor Vehicle Record Policy and Company Vehicle Fleet Policy

Responsibilities

Assist in delivery of specific on-site training to designated dealerships
Facilitate instructional modules, stand up training, coaching and instruction to staff, management, and dealership personnel
Act as a resource to provide information to determine the most effective way of meeting the needs of management, staff, clients, or customers
Maintain familiarity with current learning and performance improvement industry standards, approaches, and innovations
Collaborate with Account Management on diagnosis, analysis, and action plans to improve dealership performance and sales of service lane products and parts
Work with dealership management to gain support, change behavior and drive results
Quickly build cross-functional relationships at all levels of the dealership to implement changes
Develop and maintain consistent contact schedule with assigned dealers
Manage all activity tracking and account information in Salesforce
Develop and execute follow-up process to support dealership action plans and sustain behavior change
Communicate analyses and strategic plans based on diagnosis and findings to all affected parties (both internal and external)
Participate in OEM regional meetings as needed
Submit timely update reports, itineraries, and expense reports to management as required
Understand and assess dealership associate’s knowledge and skills related to in dealership training, program support, product knowledge, parts knowledge, and service lane sales
Create and execute customized coaching solutions to improve dealership personnel performance across all areas
Utilize knowledge of parts department protocols, procedures, methods, and best practices to affect positive change
Coach and assist dealership staff on tools and resources to effectively stock and sell necessary parts and service
Assist personnel with tools and capabilities to present products to customers and sell conclusively on the drive or over the counter - utilizing and explaining program value added items
Connect parts knowledge & procedures to their effect on key financial indicators for parts department and dealership (accounting, inventory management, technical expertise, organizational structure)
Understand dealership operations and how process improvement impact overall profitability
Demonstrate the value of a successful operational process (including Op Codes, inspection process, inventory management, fill rates, lost sales) and assist dealers in achieving success
Partner with advisors and parts professionals to develop their selling skills
Maintain high level of expertise with all service lane products and parts department techniques/procedures
Other Duties as Assigned

Skills

Key technologies and capabilities for this role

SalesforceTraining DeliveryCoachingPerformance AnalysisAction PlanningRelationship BuildingOperational ManagementDealership Management

Questions & Answers

Common questions about this position

What is the base pay range for the SET - Service Lane Coach position?

The base pay range is $79,000-$84,000.

Is this position remote or does it require travel to Orlando, FL?

The role involves on-site training at designated dealerships in Orlando, FL, indicating it is not fully remote and requires travel to dealership locations.

What key skills are required for the SET - Service Lane Coach role?

Key skills include training and coaching dealership personnel, operational management using Salesforce, building cross-functional relationships, and deep knowledge of dealership operations, parts procedures, and service lane sales.

What is the company culture like at Dealer Tire?

Dealer Tire is a family-owned company focused on helping auto manufacturers grow their tire business, with a thriving environment seeking driven individuals.

What makes a strong candidate for this SET - Service Lane Coach position?

Strong candidates have experience in training, coaching, dealership operations, parts knowledge, Salesforce, and the ability to build relationships and drive performance improvements.

Dealer Inspire

Digital marketing solutions for car dealerships

About Dealer Inspire

Dealer Inspire offers technology solutions and digital marketing services tailored for car dealerships. Their platform includes tools like Virtual Walkaround for online vehicle exploration and Boss Mode for improved customer communication. By providing a subscription-based model and additional services like SEO and SEM, they help dealerships increase traffic and convert leads into sales. The goal is to enhance the automotive sales process and improve customer service, ultimately boosting profitability for their clients.

None, IllinoisHeadquarters

2013Year Founded

$300KTotal Funding

DEBTCompany Stage

Automotive & Transportation, Consumer SoftwareIndustries

501-1,000Employees

Risks

Departure of key executives like Elizabeth Hern may impact strategic direction.

Complex EV models require innovative marketing strategies Dealer Inspire may not fully address.

Dependency on American Honda Motor partnership could be risky if market conditions change.

Differentiation

Dealer Inspire offers a unique Virtual Walkaround feature for online vehicle exploration.

Their Boss Mode chat feature enhances communication between customers and dealership teams.

The platform's analytics dashboard provides comprehensive insights into ROI, SEM, and SEO.

Upsides

Increased consumer interest in EVs presents a growing market for Dealer Inspire.

The rise of virtual reality can enhance Dealer Inspire's Virtual Walkaround feature.

Subscription-based services align with Dealer Inspire's business model, boosting customer retention.

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