SEO Content Manager

United States

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Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

SaaS, BiotechnologyIndustries

Requirements

Candidates must possess a Bachelor's degree in Digital Marketing, Communications, Information Technology, or equivalent practical experience, along with over 5 years of SEO experience in an enterprise SaaS business with a proven record of delivering measurable growth. A strong understanding of traditional keyword research, search engine algorithms, ranking factors, and an interest in adapting strategies for LLMs is essential. The role requires the ability to manage multiple projects, prioritize effectively, work independently and collaboratively, and demonstrate genuine curiosity and openness to learning industry trends. Proven experience with international SEO and localization strategies, link-building, paid search, programmatic SEO, and YouTube SEO is also required. Excellent written and verbal communication skills are necessary to convey complex SEO concepts to non-technical audiences.

Responsibilities

The SEO Content Manager will contribute to the SEO strategy across multiple digital properties, partnering with marketing, content, product, and engineering teams to optimize international websites for organic search. Key responsibilities include owning and evolving the SEO roadmap for all Zoom digital properties, conducting comprehensive keyword research to identify high-potential search terms, and analyzing search volume, competition, and user intent. The role involves delivering clear SEO guidance to content teams for on-page optimization, tracking and reporting on key SEO metrics, and collaborating with product, content, and engineering teams for scalable execution. Additionally, the manager will help design and implement workflows for content production, localization, and on-page optimization, and monitor Zoom's visibility across search engine results, identifying performance gaps and guiding strategic actions.

Skills

SEO

Content Strategy

Keyword Research

On-page Optimization

User Experience

Accessibility

SEO Metrics

Organic Traffic

Keyword Rankings

Content Production

Localization

SaaS

Zoom

Video conferencing and online meeting solutions

About Zoom

Zoom provides video conferencing and online meeting solutions that allow users to conduct virtual meetings, webinars, and collaborative sessions. Its main product is video conferencing software, which enables high-quality video and audio communication, along with features like screen sharing, group messaging, and virtual backgrounds. Zoom also offers specialized products for larger events, such as Zoom Webinars and Zoom Events. The company operates on a freemium model, providing basic services for free while charging for advanced features through subscription plans tailored for various users, including businesses, educational institutions, and healthcare providers. Zoom stands out from competitors due to its user-friendly interface, reliable performance, and scalability for different needs, making it a vital tool for remote work, online education, telehealth, and social interactions.

San Jose, CaliforniaHeadquarters

2013Year Founded

$144.5MTotal Funding

IPOCompany Stage

Enterprise Software, Education, HealthcareIndustries

10,001+Employees

Benefits

Health Insurance

Dental Insurance

Vision Insurance

Life Insurance

Disability Insurance

Hybrid Work Options

Flexible Work Hours

Stock Options

Company Equity

Paid Vacation

Paid Sick Leave

Risks

Increased competition from Microsoft Teams and Google Meet threatens Zoom's market share.

Privacy concerns and regulatory scrutiny could impact Zoom's operations and reputation.

Hybrid work models may reduce demand for virtual meetings, affecting Zoom's growth.

Differentiation

Zoom offers a user-friendly interface with reliable performance for virtual meetings.

The platform supports diverse needs, including remote work, education, and telehealth.

Zoom's freemium model attracts a wide range of users with scalable subscription options.

Upsides

Zoom integrates AI tools to enhance virtual meeting effectiveness and productivity.

The expansion of 5G networks improves Zoom's video conferencing quality and accessibility.

Zoom's secure, HIPAA-compliant solutions drive demand in the telehealth sector.

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