SEO Consultant at Accenture

Toronto, Ontario, Canada

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Not SpecifiedCompensation

Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Marketing, Digital Advertising, TechnologyIndustries

Requirements

5+ years of hands on SEO experience with enterprise clients
Experience with enterprise level SEO tools (ex: Deepcrawl/Lumar, Conductor, brightedge, Splunk etc.)
Experience with location management platforms like Yext
Agile Experience
Experience with agile methodology, user story production and sprints
English proficiency (required for regular interactions with English-speaking stakeholders across Canada)
Minimum of a high school diploma or GED

Responsibilities

Plan, develop and implement strategic development for SEO and GEO campaigns, from kick-off through post-launch and analysis stages
Adapt to the evolving AI search landscape, embracing new tools and methodologies in AEO, GEO, and generative AI models
Define and build keyword/Prompt lists based on clients’ objectives and market opportunity, using proprietary tools, analytics data, and PPC data
Perform keyword/Prompt research to identify gaps and new opportunities
Prepare and execute on-page optimization strategies and content briefs to achieve organic visibility
Perform SEO and GEO audits, providing prioritized recommendations aligned with product team’s roadmap
Prepare website technical audits to identify concerns, prioritize action items, and produce user stories for development sprints
Review website server logs, crawl reports, and analytics reports to improve crawl budget and indexation
Review web analytics data to provide feedback on performance, analyze visitor behavior and trends, and determine next steps
Stay on top of latest search marketing trends, share findings and resources with team and management
Work with the Accenture digital SEO team to elevate client expectations and share insights and knowledge
Collaborate with internal and client teams to achieve/over-achieve goals and objectives
Help innovate and develop client search marketing strategy
Utilize media research tools (SEM Rush, Similar Web, Comscore, etc.) to aid in client storytelling
Work with Product Managers, UX, Content, and Web Developers to champion and adhere to SEO best practices
Organize and participate in client presentations and decks, delivering reporting on account performance, analysis/trends, recommendations, and opportunities to meet goals and KPIs
Consistently seek and share innovative ways to elevate client expectations and goals
Proactively manage client accounts across multi platforms and channels, anticipate issues, and develop solution-focused recommendations

Skills

SEO

GEO

AEO

keyword research

on-page optimization

technical audits

Google Analytics

server logs

crawl reports

PPC data

generative AI

content briefs

Accenture

Global professional services for digital transformation

About Accenture

Accenture provides a wide range of professional services, including strategy and consulting, technology, and operations, to help organizations improve their performance. Their services assist clients in navigating digital transformation, enhancing operational efficiency, and achieving sustainable growth. Accenture's offerings include cloud migration, cybersecurity, artificial intelligence, and data analytics, which are tailored to meet the needs of various industries such as financial services, healthcare, and retail. What sets Accenture apart from its competitors is its extensive industry knowledge and ability to deliver comprehensive solutions that address both immediate challenges and long-term goals. The company's aim is to support clients in reducing their environmental impact while driving innovation and growth.

Dublin, IrelandHeadquarters

1989Year Founded

$8.5MTotal Funding

IPOCompany Stage

Consulting, Enterprise Software, CybersecurityIndustries

10,001+Employees

Risks

Rapid AI advancements may outpace Accenture's current capabilities, risking competitive disadvantages.

Integration challenges from multiple acquisitions could affect Accenture's operational efficiency.

The rise of AI-driven startups may disrupt Accenture's market share in customer service solutions.

Differentiation

Accenture's acquisitions enhance its capabilities in digital twin technology for financial services.

The company is expanding its expertise in net-zero infrastructure through strategic acquisitions.

Accenture's focus on software-defined vehicles positions it as a leader in automotive innovation.

Upsides

Accenture's investment in EMTECH supports central bank modernization amid digital currency evolution.

The acquisition of Award Solutions boosts Accenture's presence in the growing 5G and IoT markets.

Accenture's strategic acquisitions align with high-growth markets like digital twins and net-zero projects.

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