[Remote] Senior Social Media Manager at Apollo.io

Canada

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Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

SaaS, B2B, Marketing TechnologyIndustries

Requirements

Candidates should have 7-10 years of experience managing organic social media for a high-growth startup or modern B2B brand. Deep knowledge of platform best practices, especially LinkedIn, X, and TikTok, along with strong creative instincts and exceptional storytelling skills are required. Experience managing freelance creators, creative agencies, and influencer relationships, familiarity with social tools like Sprout, Figma, Notion, and Canva, and comfort with video editing and design are also necessary. A strategic mindset, proven track record of growing social audiences and driving engagement, and comfort analyzing performance data are essential. A love for fast-paced environments, AI-forward marketing, and building from scratch is preferred.

Responsibilities

The Senior Social Media Manager will own the end-to-end social content creation process, from strategy to execution, to drive brand awareness, support product consideration, and contribute to pipeline. This includes developing and managing a network of freelancers, creators, and agencies, writing engaging copy, and repurposing existing content into platform-native formats. Responsibilities also include managing the social editorial calendar, collaborating with cross-functional teams on paid social strategies and executive social presence, scaling UGC and influencer content, and tracking and reporting on channel performance to optimize strategy. Staying current with AI tools, platform updates, creator culture, and emerging formats is also key.

Skills

Social Media Strategy

Content Creation

Brand Awareness

X (Twitter)

TikTok

Video Production

Animation

Copywriting

Creator Management

Agency Management

Apollo.io

Sales intelligence and engagement platform

About Apollo.io

Apollo.io provides a platform designed to enhance sales processes and improve outreach for businesses. Its main features include prospecting intelligence, which helps users identify and research potential leads, and enrichment job change alerts that keep databases accurate with extensive data points. The platform also offers sales engagement analytics, allowing users to create multi-channel outreach sequences. Additionally, Apollo.io supports API integrations for data enrichment and custom workflows. Unlike many competitors, Apollo.io focuses on a subscription-based model that offers various pricing tiers, catering to both small businesses and large enterprises. The company's goal is to optimize sales strategies and increase revenue for its clients while ensuring data privacy and security through compliance with industry standards.

San Francisco, CaliforniaHeadquarters

2015Year Founded

$244.3MTotal Funding

SERIES_DCompany Stage

Enterprise Software, CybersecurityIndustries

1,001-5,000Employees

Benefits

Health Insurance

Dental Insurance

Vision Insurance

Flexible Spending Account (FSA)

Health Savings Account (HSA)

Financial Planning

Risks

Rapid growth may strain Apollo.io's operational capabilities and customer service.

New executive hires could lead to strategic shifts misaligned with customer expectations.

Emerging competitors like Zitadel may challenge Apollo.io's market position.

Differentiation

Apollo.io offers verified contact data for over 210 million B2B contacts.

The platform integrates sales intelligence with engagement tools in one unified solution.

Apollo.io's compliance with ISO, SOC 2, and GDPR ensures high data security standards.

Upsides

Apollo.io ranked 125 on the 2024 Deloitte Technology Fast 500 with 954% growth.

The company raised $250 million, reaching a valuation of $1.6 billion.

Apollo.io's multi-channel outreach aligns with rising sales engagement trends.

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