Senior SEO & AEO Manager at Checkr

Denver, Colorado, United States

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Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

SoftwareIndustries

Requirements

Technical SEO depth: Comfortable moving from log insights to migration and architecture improvements
B2B growth focus: Prioritize SEO/AEO projects by revenue impact and build journeys that convert B2B buyers
AI fluency: Strong prompting/LLM understanding; know how to structure clear prompts for advanced workflows and understand how to influence answer engine results
Data-driven: Proficient with GA4 & Search Console with a working understanding of BI tools (e.g., Looker); SQL/Python is a plus
Performance instincts: Understand website speed and performance metrics and partner well with designers, developers, and engineers
Operator mindset: Build systems (dashboards, alerts, QA tools) that optimize workflows and help programs scale efficiently
Trusted collaborator: Effective communicator who partners with marketing, product, and operations stakeholders; comfortable leading cross-functional projects and initiatives
Always improving: Automate the repeatable, prioritize critical initiatives, and raise the bar for best SEO/AEO practices

Responsibilities

Own, design, and execute technical SEO strategy—spanning log file analytics, crawl/index management, structured data strategy, and AI-driven automation
Crawl & log file analysis — Track and interpret bot behavior (Google, ChatGPT, etc.) via server logs to surface crawl inefficiencies, and prioritize opportunities to drive business impact
Indexation & site structure — Engineer site architecture, canonicalization, XML sitemaps, and robots directives to maximize crawlability and indexing across search engines
Schema & structured data — Design, deploy, and validate schema markup (FAQ, Product, Article, etc.) to increase rich result and AEO discoverability
Performance optimization engineering — Partner with development to improve page speed, Core Web Vitals, mobile usability, and domain-level technical settings to lift UX and SEO/AEO outcomes
Automation & technical tool builder — Develop automated workflows and tools (e.g., AirOps, custom GPTs/agents) to scale audits, QA, topic monitoring, and performance insights
Cross-functional technical partner — Collaborate with engineering, content, and product to embed SEO/AEO standards into roadmaps, releases, and web page QA
Community & platform optimization support — Advise on off-site channels (e.g., Reddit) for content structure, metadata, and link strategy to reinforce visibility and authority

Skills

SEO

AEO

Technical SEO

Log File Analytics

Crawl/Index Management

Structured Data

AI-driven Automation

Site Architecture

Canonicalization

XML Sitemaps

Robots Directives

Google

ChatGPT

LLM

Checkr

Provides background check services for employers

About Checkr

Checkr provides background check services primarily for businesses, staffing agencies, and recruiters. Their platform allows clients to conduct thorough background screenings to verify potential employees' histories, which is especially important in high-risk industries. The service operates on a software-as-a-service (SaaS) model, where clients subscribe to access a user-friendly dashboard and various features that help manage the background check process efficiently. Checkr also offers educational resources to promote fair hiring practices. Unlike many competitors, Checkr's platform includes innovative solutions like Checkr Assess, which can significantly reduce talent acquisition costs. The company's goal is to help businesses hire trustworthy employees while ensuring compliance and promoting fair hiring practices.

San Francisco, CaliforniaHeadquarters

2014Year Founded

$535.1MTotal Funding

SERIES_ECompany Stage

Data & Analytics, ConsultingIndustries

1,001-5,000Employees

Benefits

A fast-paced and collaborative environment

Learning and development allowance

Competitive compensation and opportunity for advancement

100% medical, dental, and vision coverage

Up to 25K reimbursement for fertility, adoption, and parental planning services

Flexible PTO policy

Monthly wellness stipend, home office stipend

Risks

Recent layoffs suggest potential financial instability or restructuring challenges for Checkr.

Departure of key personnel may lead to internal restructuring and operational disruptions.

Acquisition of Inflection and workforce reduction could lead to integration challenges.

Differentiation

Checkr offers rapid background checks using advanced technology, surpassing traditional providers.

The company promotes fair hiring practices, aligning with modern corporate social responsibility goals.

Checkr's SaaS model provides a user-friendly platform with compliance resources and partner integrations.

Upsides

Increased demand for digital background checks boosts Checkr's remote verification capabilities.

The gig economy's growth enhances demand for Checkr's quick and reliable background checks.

AI integration in HR tech allows Checkr to improve accuracy and speed of checks.

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