Senior Product Marketing Manager, Monetization at Grammarly

Germany

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Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Technology, AI, SaaSIndustries

Requirements

5+ years of experience in product marketing, user education, lifecycle marketing, or in a similar role in a SaaS setting, preferably covering both B2B and B2C
Has a proven track record in improving customer conversion and monetization
Drives results with data and shows a performance-driven mentality, adept at leveraging data to determine and prioritize high-impact activities
Facilitates cross-team collaboration and can coordinate with multiple stakeholders and their different goals
Has familiarity with Coda (preferred but not required)
Is able to meet in person for their team’s scheduled collaboration weeks, traveling internationally on occasion
Embodies our EAGER values—is ethical, adaptable, gritty, empathetic, and remarkable
Is inspired by our MOVE principles: move fast and learn faster; obse

Responsibilities

Uncover user needs and product value propositions to craft clear, compelling messaging across touchpoints
Conduct market and user research to identify conversion, engagement, and monetization opportunities
Ensure in-product and marketing copy is impactful, accessible, and tailored to a diverse global user base
Improve conversion and monetization across user segments in partnership with Growth Product and Lifecycle Marketing
Build and test a discounting strategy for self-serve business users, in collaboration with our Pricing & Packaging team
Use data to inform hypotheses, guide experiments, and refine content strategies
Enable personalized, context-aware experiences that drive value realization and product adoption
Lead cross-functional initiatives to optimize user journeys across channels—web, product, email, and more
Partner with Product and other PMMs to shape and prioritize Grammarly’s monetization roadmap

Skills

Product Marketing

Monetization

Growth Marketing

User Journeys

Conversion Optimization

Expansion Strategies

Lifecycle Marketing

Cross-Functional Collaboration

Go-to-Market Strategy

AI Products

Grammarly

AI writing assistance platform for users

About Grammarly

Grammarly provides AI-driven writing assistance to help users improve their writing skills. Its main products include Grammarly Business, Grammarly Premium, Grammarly Free, and Grammarly for Education, which offer tailored writing support across a wide range of applications and websites. The platform analyzes text in real-time, providing suggestions for grammar, punctuation, style, and clarity, making it easier for users to communicate effectively. Unlike many competitors, Grammarly is trusted by a significant number of Fortune 500 companies, highlighting its focus on security and privacy. The company's goal is to enhance communication for individuals and teams, making writing clearer and more effective.

San Francisco, CaliforniaHeadquarters

2009Year Founded

$389.1MTotal Funding

LATE_VCCompany Stage

Consumer Software, AI & Machine Learning, EducationIndustries

1,001-5,000Employees

Benefits

Free food

Company Social Outings

Work From Home Policy

Unique Office Space

Health & Wellness Package

Paid Time Off

401K / Retirement Plan

Risks

New CEO from Coda may disrupt Grammarly's existing business model and operations.

Authorship tool could face backlash over privacy and AI detection accuracy concerns.

Tech layoffs in 2024 may lead to talent acquisition challenges for Grammarly.

Differentiation

Grammarly integrates with over 500,000 applications, enhancing user accessibility and convenience.

Trusted by 96% of Fortune 500 companies, Grammarly emphasizes security and privacy.

Grammarly's diverse product suite caters to individuals, businesses, and educational institutions.

Upsides

Acquisition of Coda expands Grammarly's capabilities in AI and productivity tools.

Growing demand for AI-driven writing tools in education boosts Grammarly's market potential.

Partnerships in generative AI position Grammarly as a leader in responsible AI innovation.

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