Senior Product Manager at Vistar Media

New York, New York, United States

Vistar Media Logo
Not SpecifiedCompensation
Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Ad Tech, Digital Out-of-Home, AdvertisingIndustries

Requirements

  • Bachelor’s degree in a relevant field (e.g., engineering, computer science, operations etc.)
  • 6-8+ years of experience in product management, preferably with a focus on internal tools, business operations, or workflow automation
  • Strong technical acumen, with the ability to understand software systems, API integrations, and data modeling
  • Experience building or managing internal tools for finance, operations, or business

Responsibilities

  • Building a product vision and strategy for internal tools
  • Collaborating with leadership on a product roadmap
  • Working with engineering teams to develop and enhance internal products
  • Partnering with internal teams to gather feedback and drive adoption
  • Leading go-to-market strategies for new internal products
  • Monitoring product usage and impact

Skills

Product Management
Internal Tools
Product Strategy
Product Roadmap
API Integrations
Data Modeling
Workflow Automation
Technical Acumen
Business Intelligence
Operations

Vistar Media

Digital out-of-home advertising platform

About Vistar Media

Vistar Media operates in the digital out-of-home (DOOH) advertising sector, connecting media owners with marketers who want to advertise their products. The platform includes a supply-side platform (SSP) for media owners to offer their digital advertising space and a demand-side platform (DSP) for marketers to purchase and manage these ad spaces. Vistar Media generates revenue by taking a commission on transactions made through its platform. What sets Vistar Media apart from competitors is its focus on automated, data-driven ad buying, allowing advertisers to target specific audiences effectively while still reaching a broad audience. The company aims to simplify the advertising process for both media owners and marketers, helping them adapt to the changing digital advertising landscape.

New York City, New YorkHeadquarters
2011Year Founded
$31.1MTotal Funding
SERIES_BCompany Stage
Data & Analytics, Consumer SoftwareIndustries
201-500Employees

Benefits

Health Insurance
401(k) Retirement Plan
401(k) Company Match
Unlimited Paid Time Off
Hybrid Work Options
Quarterly Lifestyle Stipend

Risks

Emerging DOOH platforms increase competition, potentially diluting Vistar Media's market share.
Privacy regulations like GDPR may limit Vistar Media's use of location-based data.
Economic downturns could reduce spending on DOOH advertising, affecting Vistar Media's revenue.

Differentiation

Vistar Media offers automated, data-driven buying of digital out-of-home ads.
The company provides a unified ad-serving solution combining programmatic and traditional ad scheduling.
Vistar Media's platform connects media owners with marketers for efficient ad space transactions.

Upsides

Increased adoption of programmatic DOOH advertising drives demand for Vistar Media's platform.
5G technology boosts DOOH capabilities, enhancing Vistar Media's interactive ad experiences.
Smart city initiatives expand digital screens, growing Vistar Media's advertising inventory.

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